đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car
 but was the publicity worth the price?

The number of male nurses in America has tripled
 and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app
 he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices
 and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Polaroid: Invented (sort of) by a 3-year-old 📾


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Episoder(1633)

đŸ˜¶â€đŸŒ«ïž “Merlot vs Marijuana” — Cannabis’ Dry January surge. SmartLess’ $100M podcast deal. Big Tech’s dollar saved.

đŸ˜¶â€đŸŒ«ïž “Merlot vs Marijuana” — Cannabis’ Dry January surge. SmartLess’ $100M podcast deal. Big Tech’s dollar saved.

Dry January is drier than ever, but the real winner is the Cannabis industry — Marijuana sales surged this month because it’s actually “Canuary.”Google and Microsoft just announced record profits, but...

31 Jan 202418min

💋 “High luxury’s low-luxe savior” — Sephora is LVMH’s highlight. FanDuel’s NYSE listing day. iRobot’s getting stock-blocked.

💋 “High luxury’s low-luxe savior” — Sephora is LVMH’s highlight. FanDuel’s NYSE listing day. iRobot’s getting stock-blocked.

What’s powering LVMH, the largest luxury company on earth? It’s Sephora (LVMH’s favorite child) — Because great luxury builds ladders.FanDuel just started trading on the New York Stock Exchange with a...

30 Jan 202420min

đŸ€Œ "Mob Wife Life" — The Soprano's salami strategy. Where Ya Bin's purge pricing. IBM's mysterious stock pop

đŸ€Œ "Mob Wife Life" — The Soprano's salami strategy. Where Ya Bin's purge pricing. IBM's mysterious stock pop

The #MobWifeAesthetic is trending thanks to the Soprano’s 25th anniversary TikTok account — HBO cut The Sopranos into 25 second episodes because of “The Salami Strategy.”IBM’s stock is (shockingly) cl...

29 Jan 202420min

🩋 “Take me to DollyWood” — Dolly Parton’s $600M empire. Wall Street’s Super Six Stocks. Bilt’s credit card for rent.

🩋 “Take me to DollyWood” — Dolly Parton’s $600M empire. Wall Street’s Super Six Stocks. Bilt’s credit card for rent.

Dolly Parton just launched a new album, a new food brand, and celebrated a 78th birthday — So we jumped in TBOYstyle to the $600M conglomerate of DollyWood.Wall Street just hit a record high and every...

26 Jan 202421min

🧐 “Dude, where’s my iCar?” — Apple’s latest car update. MrBeast’s $100M Amazon offer. Puma’s Argentine sneaker losses.

🧐 “Dude, where’s my iCar?” — Apple’s latest car update. MrBeast’s $100M Amazon offer. Puma’s Argentine sneaker losses.

Apple’s car *might* arrive by 2028, and it won’t be self-driving — The biggest cost to this project isn’t time, money, or work
 it’s opportunity.Puma stock fell 10% yesterday because Argentina devalue...

25 Jan 202420min

🏠 “You’re grounded” — TurboTax’s forbidden word. Netflix gets WWE Raw. Starbucks barista championships.

🏠 “You’re grounded” — TurboTax’s forbidden word. Netflix gets WWE Raw. Starbucks barista championships.

TurboTax was just banned from using the word “free” — but that word is how TurboTax won 71% of the tax prep market.Netflix just dropped $5B to live-stream World Wrestling Entertainment — And we think ...

24 Jan 202421min

đŸŸ„đŸŸŠđŸŸ© “The world’s 1st mobile game” — Rubik’s Cube’s toy surge. Elon’s GrokBot fundraise. Airbus’ all-time high (literally).

đŸŸ„đŸŸŠđŸŸ© “The world’s 1st mobile game” — Rubik’s Cube’s toy surge. Elon’s GrokBot fundraise. Airbus’ all-time high (literally).

The world has a new #1 airplane company: Airbus — Airbus’s market value just passed Boeing for the 1st time ever. We want to talk about their 12-year waitlist.The Rubik’s Cube toy that’s messed with y...

23 Jan 202421min

đŸ» “Gummy Bear Billionaire” — Haribo’s un-changed strategy. Toyota’s hybrid victory. Newspapers’ billionaire savior.

đŸ» “Gummy Bear Billionaire” — Haribo’s un-changed strategy. Toyota’s hybrid victory. Newspapers’ billionaire savior.

Haribo is the biggest confectionery company on earth and it just gave us a rare update — The key to Harbibo’s success? It doesn’t change.While most car industry stocks are dropping, Toyota’s is near i...

22 Jan 202420min

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