#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

#364 - Own the Sales Cycle: How to Take Command from Call One (John Barrows)

Join John's Newsletter FOUR ACTIONABLE TAKEAWAYS Executive time crunch: If an exec only has five minutes instead of 30, ask, "What’s the one thing you need to hear to earn another meeting with your full attention?" Focus on that. Lead with a hypothesis: Instead of asking generic discovery questions, start with a hypothesis about their priorities based on research, showing you did your homework. Decision criteria: Prospects may focus on the wrong decision factors. Share a list of common criteria and ask them to rank their priorities to guide the discussion. Demo as you go: Don't save all product demos for the end. Show small pieces of the product during the conversation, interspersing discovery throughout. RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

Episoder(595)

#438 - Delivering Pricing Like a Pro | Belal Batrawy | 30MPC Hall of Fame

#438 - Delivering Pricing Like a Pro | Belal Batrawy | 30MPC Hall of Fame

Sign up for the 30MPC Discovery Course today and learn how top sellers lead high-impact discovery calls that land bigger deals: https://www.30mpc.com/course/discovery-course ACTIONABLE TAKEAWAYS: L...

17 Mar 202535min

#437 - The Coaching Blueprint: How to Develop Reps Like a Pro Leader | Adam Carroll

#437 - The Coaching Blueprint: How to Develop Reps Like a Pro Leader | Adam Carroll

Sign up for the 30MPC Discovery Course today and learn how top sellers lead high-impact discovery calls that land bigger deals: https://www.30mpc.com/course/discovery-course ACTIONABLE TAKEAWAYS: ...

13 Mar 202535min

#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

#436 - How to Make Prospects Open Up Without Feeling Pressured | Charles Muhlbauer

🎁 Save $50 — Get our step-by-step discovery video course for just $249 with code PODCAST https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Use Humbling Disclaimers: Preface t...

11 Mar 202537min

How To Set Next Steps In Sales With The 5 Minute Drill

How To Set Next Steps In Sales With The 5 Minute Drill

There is an extreme over-rotation in sales on setting next steps. Setting next steps is NOT always a good thing. 🛑 Bad: Never setting next steps 🟡 Okay: Setting steps on every deal 🟢 Good: Setting...

10 Mar 20253min

#435 - How to Coach Your Reps Like a Top 1% Sales Leader | Alex Kremer

#435 - How to Coach Your Reps Like a Top 1% Sales Leader | Alex Kremer

ACTIONABLE TAKEAWAYS: No Last-Minute Coaching: Avoid changing a rep’s game plan in the 30 minutes before a call. It signals distrust and forces them to scramble, leading to a worse outcome. Stick ...

6 Mar 202537min

#434 - Fancy Discovery Questions Don’t Work (Ask These Qs Instead) | Keenan

#434 - Fancy Discovery Questions Don’t Work (Ask These Qs Instead) | Keenan

🎁 Save $50 — Get our step-by-step discovery video course for just $249 with code PODCAST https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Deflect Product Questions Early: Whe...

4 Mar 202535min

#433 - Challenger Sales Mistakes | Dan Flood | 30MPC Hall of Fame

#433 - Challenger Sales Mistakes | Dan Flood | 30MPC Hall of Fame

ACTIONABLE TAKEAWAYS: Provide Hypotheses, Not Generic Questions: Instead of broad questions, offer informed hypotheses to invite deeper discussion. Ask Questions to Guide Next Steps: Use questions...

3 Mar 202534min

#432 - The Art & Science of Quota Setting: Get It Right or Lose Your Team | 30MPC Playbook (Lead)

#432 - The Art & Science of Quota Setting: Get It Right or Lose Your Team | 30MPC Playbook (Lead)

PLAYBOOK TAKEAWAYS: Aim for 70% attainment and 70% participation to create a winning culture. Avoid feast-or-famine environments where only a few reps succeed. Use historical data to set quotas bas...

27 Feb 202537min

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