722: Why you want to market to qualified people

722: Why you want to market to qualified people

Do you have a product or service? Are you good at selling it? Between those two things is marketing. Getting interested parties in front of you. Key in on “interested”. Most of today’s marketing casts a very broad blanket out into the digital world and hopes to find the right people. Zig Ziglar referred to that as pursuing “suspects”. He was fond of “prospecting”, where you pursue people you know are interested in what you have to offer, based on three measurements or as Tom Ziglar says, “qualified” people. In this show we listen to a four minute message from Zig on prospecting, then I asked this question, “What type of marketing works best for your business?” (and what is your business?) Tons of responses. Tom Ziglar and I talked through a bunch of them to bring you a great crash course in what you can be doing to appropriately prospect and have more or the RIGHT people to sell to. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(1644)

391: The story that matters most – from John Eldredge

391: The story that matters most – from John Eldredge

What story matters most? What story is most relevant for you? For your family? For humanity. Could it be your own? Wait, did you know your life was a story? Do you realize the only way to make sense of and succeed in life is to understand, embrace and fully live out your story? And last, if this is new to you, what do you do today, to tangibly step into this story? Listen in as legendary author, counsel and teacher, John Eldredge, gives us a story, on story. Learn more about your ad choices. Visit megaphone.fm/adchoices

17 Mai 20161h 11min

390: Procrastinate on purpose with Rory Vaden

390: Procrastinate on purpose with Rory Vaden

Multiply your time and procrastinate on purpose. And as you’ll hear in a 20 second clip right after you hit play for the show, Rory says time management isn’t logical, it’s emotional. And there is the crux for why we seldom do it well! He lays out some heavy paradigm shifters that I vow, will help you finally…not manage your time (Rory stats that you can’t!), but multiply it, once and for all. Learn more about your ad choices. Visit megaphone.fm/adchoices

12 Mai 20161h 11min

389: The necessity of having rewarding work

389: The necessity of having rewarding work

Name the definition of success for you? The specific realities, circumstances, ingredients and outcomes. It can’t be 100% altruistic, it must contain some personal desires. Zig gives us 15-minutes on stage discussing what we all want, how much our work life impacts everything, and the power of…love. Then I, Kevin, dig into the two primary topics. NEW SHOW! > Remember as you listen…when a question, idea, or frustration comes up, let us know! Go to ask.ZigShow.com. You’ll hear an excerpt from a submitted question in this show. Much thanks to Amazon Kindle and Concur for sponsoring the show.   Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Mai 201643min

388: John Hayes and the power of proven systems

388: John Hayes and the power of proven systems

Systems. Routines. Habits. Proven steps. These are what franchises are made of, and they are foundational to our personal and business success. We discuss this with longtime Ziglar personality, and one of today's foremost experts on franchises, John Hayes. Learn more about your ad choices. Visit megaphone.fm/adchoices

5 Mai 20161h 1min

387: What are your personal standards?

387: What are your personal standards?

Doing a “good enough”job, just enough to get by, leads nowhere. While excellence andhigh standards pay off in massive ways. Zig takes us through somepersonal stories of how he was taught. We all need to tangiblywrite down our own…personal standards.  Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Mai 201639min

386: Chris Guillebeau - How to dominate by opting out

386: Chris Guillebeau - How to dominate by opting out

Some people swim upstream. Somefight against the flow. Some rebel. And some simply opt out andrather peacefully chart a different course. It may even lead toworld domination. Got your interest? Meet ChrisGuillebeau. Learn more about your ad choices. Visit megaphone.fm/adchoices

28 Apr 201657min

385: Winning relationships start here

385: Winning relationships start here

Healthy relationships come hand in hand with true success. Show me a successful person, and you’ll find someone with a bevy of deep, true, meaningful relationships. What is the common thread that is the binding clasp for all winning relationships? This is the topic of today’s show.   Learn more about your ad choices. Visit megaphone.fm/adchoices

26 Apr 201632min

384: Kyle Wilson and the power of full immersion

384: Kyle Wilson and the power of full immersion

What you immerse yourself in, will change your life. Kyle immersed himself in the lives and businesses of great leaders and influencers and captains of positive, personal development. It took its toll. Kyle has had massive success. He is the go-to guy for big name authors and speakers and helps others get immersed in those works, much to the detriment of their average lives. Get immersed in greatness and you can’t help but do great things!   Learn more about your ad choices. Visit megaphone.fm/adchoices

21 Apr 20161h 6min

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