What a Profit Engineer Does Every Day at CTC
Most agencies promise results. Few can show you the system behind them. In this episode, Randall Thompson sits down with Jar, a Profit Engineer at CTC who previously built and scaled a multi-7-figure ...
2 Sep 29min
Why Your Email Strategy Is Not a Content Calendar
In this episode Luke breaks down the complete CTC email methodology as part of the Canon series. This is the framework CTC uses to build email programs that generate a median of 22% of total store rev...
1 Sep 23min
Diversify Now: The 6-Week Q4 Window Closing Fast
Richard and Luke (newly promoted President at CTC) break down why channel diversification is no longer optional for 8-figure ecommerce brands heading into Q4 and what creative diversification actually...
27 Aug 26min
We Analyzed $1.5 Billion in Meta Spend. Here's What We Found.
We connected Claude to our Statlas database and analyzed $1.5 billion in Meta spend across 320 accounts and $100 million in Google spend across 134 stores. The question: do platform bid controls actua...
25 Aug 29min
Ecommerce Growth With a Money-Back Guarantee
Our newest ecommerce growth offer comes with a money-back guarantee and a data advantage built in: visibility into what competitors in the same industry are actually bidding and converting at.In this ...
20 Aug 30min
Ecommerce Growth: The 3-Pillar Framework We Use
Our President, Luke Austin, just got back from a 3-day fishing trip in Sitka, Alaska: 90 lbs of salmon, halibut, and black cod, with orcas circling the boat the whole time. But the real story is what ...
18 Aug 31min
Do This to Scale Your CPG Brand — Guaranteed
Joy Sharma, CTC's Director of Accelerator, walks through a brand-new CPG growth offer backed by a 20% uplift guarantee — or your money back. The strategy combines hourly API-based budget scaling (via ...
13 Aug 27min
Why 8-Figure Brands Waste Days Finger-Pointing When Results Miss (And the Fix)
When results miss at an 8-figure or 9-figure ecommerce brand, a familiar pattern kicks in. Someone asks "why did we miss?" There is no clear owner. Every team points somewhere else. Days pass before a...
10 Aug 22min
