639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Episoder(1003)

Data-Driven App Monetization Strategies for 2025

Data-Driven App Monetization Strategies for 2025

In this Podcast, Steve P. Young will break down the latest app monetization trends and what they mean for your growth in 2025.Steve will dive into three of the most talked-about reports in mobile: Rev...

3 Mai 20251h 12min

Data-Driven App Monetization Strategies for 2025

Data-Driven App Monetization Strategies for 2025

In this Podcast, Steve P. Young will break down the latest app monetization trends and what they mean for your growth in 2025.Steve will dive into three of the most talked-about reports in mobile: Rev...

3 Mai 20251h 14min

ASO Mistakes That Are Killing Your App Growth (And What to Do Instead)

ASO Mistakes That Are Killing Your App Growth (And What to Do Instead)

Doing ASO the way everyone else does it? That might be exactly what’s holding your app back.In this video, we break down the biggest App Store Optimization mistakes most people make—and what to do ins...

29 Apr 20257min

Sustainable App Growth and AMA with Steve P. Young

Sustainable App Growth and AMA with Steve P. Young

In celebration of Earth Day, we’re going green—and by that, we mean growing your app in sustainable, scalable ways. 🌱Join Steve P. Young LIVE as he shares his best user acquisition, growth, retention...

26 Apr 20251h 21min

Sustainable App Growth and AMA with Steve P. Young

Sustainable App Growth and AMA with Steve P. Young

In celebration of Earth Day, we’re going green—and by that, we mean growing your app in sustainable, scalable ways. 🌱Join Steve P. Young LIVE as he shares his best user acquisition, growth, retention...

26 Apr 20251h 22min

Copy This Product-Led Growth Strategy

Copy This Product-Led Growth Strategy

Want to build an app people love? This product-led growth strategy is the key.In this video, we dive into real-world user testing tactics that helped a Rubik’s Cube app go viral—all without a single d...

22 Apr 20258min

7 New ASO Tactics to Use in 2025

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In this episode, we’re sharing the latest App Store Optimization (ASO) strategies you need to know for 2025. Joining us is Anton Tatarynovich, the Senior Growth Marketing Manager at Freeletics and a f...

19 Apr 20251h 5min

7 New ASO Tactics to Use in 2025

7 New ASO Tactics to Use in 2025

In this episode, we’re sharing the latest App Store Optimization (ASO) strategies you need to know for 2025. Joining us is Anton Tatarynovich, the Senior Growth Marketing Manager at Freeletics and a f...

19 Apr 20251h 7min

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