639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Episoder(996)

Creator Marketing: The 3-Step Process to Acquire App Downloads

Creator Marketing: The 3-Step Process to Acquire App Downloads

Discover the 3-step process to experiment, validate. and scale your acquisition with creator marketing. Celeb-centric influencers are losing clout due to the eruption of mid-size creators who focus on...

14 Mar 202235min

How to Sell Your App (Flippa vs Bluethrone)

How to Sell Your App (Flippa vs Bluethrone)

Are you interested in selling your app? You will get firsthand experience from two developers who sold their apps on each platform. We break down the key differences between selling your app on Flippa...

9 Mar 202221min

How to Come Up With Strong Brand Names

How to Come Up With Strong Brand Names

In part 2 of our live stream with Rich Wagstaff, you look at two apps with whacky app names and how you can come up with a name that is app store optimized! Also, can Rich defeat Steve in our dad joke...

8 Mar 202238min

How to Optimize In-App Events & In-App Purchases

How to Optimize In-App Events & In-App Purchases

In this video, we will discuss advanced app store optimization (ASO) strategies to help you maximize your app store listing, increase conversions, and improve retention. Connect with Rich: https://www...

7 Mar 202238min

Copy This App Paywall to Increase Your Revenue

Copy This App Paywall to Increase Your Revenue

You will discover high-converting mobile app paywalls to increase your revenue. You can watch this video: https://youtu.be/-yKfKzlFkEI Get our greatest growth hacks to increase downloads & revenue: ht...

2 Mar 20227min

ASO with data.ai (formerly AppAnnie)

ASO with data.ai (formerly AppAnnie)

In part two with Gabrielle Bikker, we break down ASO strategies for a text scheduler app and a mobile game with over 1M downloads. Also, you will discover if having keywords to the left of your brand ...

1 Mar 202234min

Mobile App Market Insights to Help You Succeed in 2022

Mobile App Market Insights to Help You Succeed in 2022

To help brands and publishers thrive in today’s mobile-first economy, we are excited to share data.ai's new State of Mobile 2022 Report. This report includes the insights you need to know to succeed...

28 Feb 202232min

How to Find Low Competition Keywords That Convert

How to Find Low Competition Keywords That Convert

Discover an app store optimization tool that I use to find low competition keywords that have high conversion rates. We will be reviewing ASOMobile and how this ASO tool allows us to do keyword rese...

23 Feb 202216min

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