639: Automatically Find New Facebook Audiences with Colette Nataf

639: Automatically Find New Facebook Audiences with Colette Nataf

Today's guest went from managing user acquisition at MileIQ to building an AI powered growth engine that automatically creates new Facebook interest groups and Google keywords. You will discover the building blocks you need before you should advertise, what colors work the best in Facebook ads and how they drove 26% of new purchases for Petoton.

Colette Nataf is the CEO at Lightning AI.

Episoder(996)

High Growth as Free App or High Margin as Subscription App

High Growth as Free App or High Margin as Subscription App

In part 2 of the YouTube live stream with Alon Waller, you will discover whether you should go after lots of downloads as a completely free app or should you do a subscription app with high margins? ...

22 Feb 202227min

How to Value Your App Business

How to Value Your App Business

In this live stream, you will discover what determines the value of your business, when is the right time to sell your app, and what platform you should use (Flippa vs Buyer vs Broker). Today's guest ...

21 Feb 202253min

Should You Make a Wordle Clone? (And How One Wordle App is Making $50K a Month)

Should You Make a Wordle Clone? (And How One Wordle App is Making $50K a Month)

Due to the success of the Wordle game by Josh Wardle, the app store has been going crazy with Wordle clones. But the two existing "wordle" apps with different gameplays are the ones really benefiting...

16 Feb 202212min

Renaming Your App for App Store Optimization

Renaming Your App for App Store Optimization

In part 2 of our live stream with Maxwell Kelly, you will discover when you should rename your app, how to run Apple Search Ads for paid apps, and more. App Audits: https://apps.apple.com/us/app/cryst...

15 Feb 202228min

TikTok Marketing as an Indie Developer

TikTok Marketing as an Indie Developer

Discover the TikTok and overall app marketing strategies that are working for today's indie developer. Today's guest has an inspirational story. He is an ex-college soccer player now disabled man that...

14 Feb 202240min

The Simplest Apple Search Ads Advanced Campaign to Manage and Scale

The Simplest Apple Search Ads Advanced Campaign to Manage and Scale

Want to get a scalable Apple Search Ads campaign up and running without having to manage multiple campaigns? Are you finding that your primary keyword target does NOT have much search traffic? In...

9 Feb 202212min

The Best Influencer Marketing Channel for 2022

The Best Influencer Marketing Channel for 2022

In part 2 of our live stream with Nadia Bubennikova of BuzzGuru, you will discover why YouTube (spoiler alert) is the best influencer marketing channel for 2022 and the best practices to make sure you...

8 Feb 202238min

Influencer Marketing Tips and Tricks

Influencer Marketing Tips and Tricks

Discover how to find the perfect influencers for your campaigns and analyze an influencer's stats including engagement rate, channel quality, best dates, time of publication, and more! Today's guest...

7 Feb 202235min

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