An Ex-Googler’s Guide to Google UAC for iOS

An Ex-Googler’s Guide to Google UAC for iOS

In this interview, we get into the intricacies of Google UAC strategies for iOS apps post Apple's introduction of App Tracking Transparency (ATT).

We are joined by ex-googler and founder of CandidConsulting LLC, Ashley Black. Ashley will describe, in detail, Google’s initial response to ATT and talk about modeled conversions.

We will also uncover the challenges and limitations Google faces with iOS ad inventory, particularly the inability to prompt for ATT in browsers and the significant enhancements brought, including web-to-app tracking.

You will discover:

- Effective tips on iOS campaigns with Google UAC

- The impact of the YouTube app implementing ATT

- Tackle tracking limitations on iOS

Learn More:

https://www.linkedin.com/in/ashleym-black/

https://www.candidconsultinggroup.com

App Audits:

https://apps.apple.com/us/app/talk-or-not-mystery-fun-chat/id925631318

https://play.google.com/store/apps/details?id=com.MohdNazir.WordGather&pcampaignid=web_share

You can also watch the video: https://youtube.com/live/0p7h1JIR4yw

Work with us to grow your apps faster & cheaper: http://www.appmasters.com/

*********************************************

SPONSORS

Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.

Designed from authentic content, our custom emojis convey genuine emotions and meanings.

Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.

*********************************************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

*********************************************

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(1055)

Cal AI’s Co-Founder Shares His App Growth Secrets

Cal AI’s Co-Founder Shares His App Growth Secrets

How do you go from $9 in your bank account to building and selling a company in just 15 months?In this episode, Jake Castillo, co-founder of Cal AI, breaks down how they built and scaled one of the fa...

26 Sep 1h 1min

The Viral App Idea Framework That Got Her 1M Users

The Viral App Idea Framework That Got Her 1M Users

Join the App Founders Community:https://appfounders.co/Nicole Cheung took her first app to 1 MILLION users in just 6 months, and it wasn't luck.In this video, she breaks down the exact viral app idea ...

22 Sep 8min

Live App Teardowns: App Growth Optimization

Live App Teardowns: App Growth Optimization

What happens when Steve puts a real app under the microscope?In this episode, Steve did a live app teardown across different app categories, broke down what’s working, what’s not, and where there are ...

19 Sep 1h 19min

Paywall Strategy: How 2 Paywalls Tripled Trial Starts

Paywall Strategy: How 2 Paywalls Tripled Trial Starts

Join the App Founders Community:https://appfounders.co/What happens when you show users 2 paywalls instead of 1?In this video, I break down a real-world paywall test that helped triple trial starts, f...

15 Sep 9min

How He Built an $800K ARR App Using Simple Strategies

How He Built an $800K ARR App Using Simple Strategies

What if you could build and launch an app without spending months worrying about retention, features, or a perfect product?In this episode, we’re joined by Chris Bick, founder of Bickster, who has bui...

12 Sep 1h 6min

Do This Before Running ANY Paid Social Media Marketing

Do This Before Running ANY Paid Social Media Marketing

Before you spend money on paid social media marketing, make sure your creative is ready to convert.In this video, Steve P. Young breaks down the most important step to take before launching paid ads o...

8 Sep 20min

B2B Strategies for a B2C App

B2B Strategies for a B2C App

What if your biggest growth opportunity isn’t another ad campaign, but an entirely different distribution channel?In this live session, we’re joined by Jason Mathew, Founder & CEO of LeadMeNot, a digi...

5 Sep 1h 15min

Best ASO Tools: Which One Has the Most Accurate Data?

Best ASO Tools: Which One Has the Most Accurate Data?

Try AstroASO:https://tryastro.app?aff=nWj08Which ASO tool actually has the most accurate keyword data?In this video, Steve P. Young compares Mobile Action, AppTweak, App Radar, and Astro using real da...

1 Sep 9min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
rss-penger-polser-og-politikk
rss-pa-konto
rss-skravla-gar
finansredaksjonen
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
lederpodden
stormkast-med-valebrokk-stordalen
rss-orjasater
tid-er-penger-en-podcast-med-peter-warren
liberal-halvtime
utbytte
okonomiamatorene
morgenkaffen-med-finansavisen
pengesnakk
rss-fa-makro