GTM #1: The New Enterprise Go to Market with Figma
a16z Live30 Apr 2021

GTM #1: The New Enterprise Go to Market with Figma

Inside sales, field sales, product-led, channel sales, marketing, post-sales… a16z GTM is our clubhouse show for enterprise founders and builders about what it takes to go to market and the evolving strategies and lessons learned from enterprise companies past and present. Every other Thursday 4-5pm with David Ulevitch.

For our upcoming schedule of Clubhouse conversations, visit a16z.com/clubhouse.

Episoder(146)

a16z Bio + Health #15: The mRNA Revolution with Moderna CEO Stephane Bancel

a16z Bio + Health #15: The mRNA Revolution with Moderna CEO Stephane Bancel

mRNA research before COVID and how "mRNA is code" [3:21]The early days of COVID: designing a vaccine in 48 hours [5:44]The software behind the vaccine: getting mRNA researchers out of Excel and into a...

11 Jun 20211h 7min

Boss Talk #15: Copycats, Inventors vs. Operators. Hiring SDRs, and more

Boss Talk #15: Copycats, Inventors vs. Operators. Hiring SDRs, and more

Fab 5 Freddy on New York in the 70s, Warhol, Blondie, Basquiat, and Yo! MTV Raps [1:40]Contrarian strategy and challenging assumptions [5:12]Boring AI and solving meaningful problems [8:42]Drop-in aud...

28 Mai 20211h

GTM #2: Product-led Marketing

GTM #2: Product-led Marketing

The six functions in an enterprise marketing org [2:54]Why product marketing is the killer function [6:52]How do you hire a world class product marketer? [11:16]Is community or developer evangelists i...

24 Mai 202159min

Boss Talk #14: New Media Models with Substack

Boss Talk #14: New Media Models with Substack

What did Substack think about the NYTimes article "Why We’re Freaking Out About Substack" [1:01]What is Substack? [4:40]The issues with social media content models and how Substack is different [5:54]...

21 Mai 202158min

People Behind the Product #2: Collectibles Comeback

People Behind the Product #2: Collectibles Comeback

eBay to today, a brief history of collectibles and tech [1:03]Are collectibles about sentiment or investment? [5:13]How do you bring the excitement of a collection to digital goods? [13:34]Is the futu...

20 Mai 202153min

NFT Virtual Summit (full audio)

NFT Virtual Summit (full audio)

For videos of the NFT Virtual Summit, visit a16z.com. Session 1: The Future of the Digital Ownership Economy with Dan Boneh (Stanford University) and Chris Dixon (a16z)What is an NFT? [3:01]Why are NF...

19 Mai 20212h 1min

a16z Bio + Health #14: How do we safely deliver more gene therapies?

a16z Bio + Health #14: How do we safely deliver more gene therapies?

What inspired Eric and Sam to start Dyno [4:09]How does the use of ML impact Dyno's GTM [10:40]The current challenges of gene therapy [21:43]Why Dyno wants to be a horizontal platform for gene therapy...

18 Mai 20211h 14min

Boss Talk #13: Book Club for Bosses

Boss Talk #13: Book Club for Bosses

Note: the recording of this episode starts a minute or two into the show.Ali recommends: The Hard Thing about Hard Things  by Ben Horowitz [0:18]Ben recommends: High Output Management by Andy Grove [4...

14 Mai 202159min

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