Australia’s Hangover Cure Winning $250,000: Sophie Hood

Australia’s Hangover Cure Winning $250,000: Sophie Hood

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.

From launching a Korean-inspired wellness brand out of her Bondi garage to winning $250K on Gordon Ramsay’s Food Stars last year, Sophie Hood is shaking up the hangover relief game - one pear at a time 🍐

Her brand, @SeoulTonic, blends traditional East Asian ingredients with slick, modern branding, landing her in 80+ retailers (and counting). But Sophie isn’t stopping there… She's on a mission to take Seoul Tonic global, proving that wellness and play can go hand in hand.

In this episode, Sophie spills the (pear-infused) tea on how she built her brand from the ground up, why your personal brand is non-negotiable, and what it was like getting business lessons from Gordon Ramsay and Boost Juice’s Janine Allis. From marketing wins to scaling strategies that actually work, she’s got insights that every startup needs to hear - especially if you’re playing in the booming beauty, health, and wellness space.

Stocking in Dan Murphy’s, BWS, Amazon, Uber Eats, and beyond... A cross-cultural partnership with Korean legend Mr. Park, and a whole lot of helping Aussies drink responsibly while preventing the dreaded next-day regret.. Sophie is on a roll. Tune in as she shares her wild journey, her biggest lessons, and the marketing moves that made it all happen. Yeah, the pear! 🍐🍐🍐

Top 5 takeaways:

  1. Personal branding is crucial

  2. The art of storytelling

  3. Bootstrapping & mentorship

  4. Marketing that stands out

  5. Cross-cultural partnerships

Follow my journey:

Website: www.eatwithpurpose.net

Episoder(97)

Maya Vander: Selling Sunset Star & Miami Realtor

Maya Vander: Selling Sunset Star & Miami Realtor

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  Follow my journey: Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff

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Brad Lindenberg: 4 Years To $400mil Exit. Quadpay CEO & Founder

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🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

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Alex Smith: 40 to 400 Sales People, $40 Million Monthly Revenue, At Age 30

Alex Smith: 40 to 400 Sales People, $40 Million Monthly Revenue, At Age 30

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

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Brendon Ayanbadejo: From underdog to Super Bowl Champ & $70mil exit

Brendon Ayanbadejo: From underdog to Super Bowl Champ & $70mil exit

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

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Rachael Wilde: Co-Founder TBH Skincare, From a curious mind to a Multi Million Dollar business

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🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

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Lisa Messenger: Serial Entrepreneur, Author & Publishing Powerhouse

Lisa Messenger: Serial Entrepreneur, Author & Publishing Powerhouse

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Join Frank in this influential episode as he sits down with founder and Editor in Chief of Collective Hub, Lisa Messenger. Listen in as they discuss in depth the below topics: - Collective Hub - Paving your own path - Keep on going - Listening to the little things - Using a process Tune in and let the entrepreneurial thinking of Lisa peak your curiosity!  Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

22 Apr 20241h 14min

Adam Schwab: Founder & CEO of Luxury Escapes

Adam Schwab: Founder & CEO of Luxury Escapes

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Join Frank in this engaging episode as he sits down with CEO and founder of Luxury Escapes, Adam Schwab. Listen in as they discuss in depth the below topics: - The business value - The perfect amount of ignorance - Measurements of success - Finding the right product - Making the right decision Tune in and let the innovative thinking of Adam spark your curiosity!  Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success.  The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram ⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠(⁠⁠⁠⁠⁠⁠https://www.instagram.com/frankgreeff_/⁠⁠⁠⁠⁠⁠)

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Luke Anear: Founder & CEO SafetyCulture, Australian Tech Unicorn

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