Australia’s Hangover Cure Winning $250,000: Sophie Hood

Australia’s Hangover Cure Winning $250,000: Sophie Hood

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.

From launching a Korean-inspired wellness brand out of her Bondi garage to winning $250K on Gordon Ramsay’s Food Stars last year, Sophie Hood is shaking up the hangover relief game - one pear at a time 🍐

Her brand, @SeoulTonic, blends traditional East Asian ingredients with slick, modern branding, landing her in 80+ retailers (and counting). But Sophie isn’t stopping there… She's on a mission to take Seoul Tonic global, proving that wellness and play can go hand in hand.

In this episode, Sophie spills the (pear-infused) tea on how she built her brand from the ground up, why your personal brand is non-negotiable, and what it was like getting business lessons from Gordon Ramsay and Boost Juice’s Janine Allis. From marketing wins to scaling strategies that actually work, she’s got insights that every startup needs to hear - especially if you’re playing in the booming beauty, health, and wellness space.

Stocking in Dan Murphy’s, BWS, Amazon, Uber Eats, and beyond... A cross-cultural partnership with Korean legend Mr. Park, and a whole lot of helping Aussies drink responsibly while preventing the dreaded next-day regret.. Sophie is on a roll. Tune in as she shares her wild journey, her biggest lessons, and the marketing moves that made it all happen. Yeah, the pear! 🍐🍐🍐

Top 5 takeaways:

  1. Personal branding is crucial

  2. The art of storytelling

  3. Bootstrapping & mentorship

  4. Marketing that stands out

  5. Cross-cultural partnerships

Follow my journey:

Website: www.eatwithpurpose.net

Episoder(98)

Yasser Zaki: Global CEO Leads Multi-Million Dollar Mission Across 8 Countries to Support People with Disabilities

Yasser Zaki: Global CEO Leads Multi-Million Dollar Mission Across 8 Countries to Support People with Disabilities

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.Join host Frank Greeff, the co-founder of the $180 million venture Realbase, in a candid conversation with Yasser Zaki, the accomplished CEO of Tender Loving Care. A pioneering force in the disability support sector.In this episode, dive deep into the essence of leadership, talent retention, and fostering a high-performance culture. Gain a firsthand understanding of the challenges faced in the business world as two industry veterans share their experiences, wisdom, and strategies.Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success. 🎯🔥The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram https://www.instagram.com/frankgreeff_/ (https://www.instagram.com/frankgreeff_/)

22 Sep 202339min

Gavin Rubinstein: Luxe Listings Star, The Multi-Million Dollar Agent's Guide to Winning Business"

Gavin Rubinstein: Luxe Listings Star, The Multi-Million Dollar Agent's Guide to Winning Business"

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.Join host Frank Greeff, the co-founder of the $180 million venture Realbase, in a candid conversation with Gavin Rubinstein, the visionary behind The Rubinstein Group and a household name from Luxe Listings.In this episode, dive deep into the essence of leadership, talent retention, and fostering a high-performance culture. Gain a firsthand understanding of the challenges faced in the business world as two industry veterans share their experiences, wisdom, and strategies.Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion that will leave you inspired and informed. Subscribe today and start redefining your path to success. 🎯🔥The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Follow along the journey on instagram https://www.instagram.com/frankgreeff_/ (https://www.instagram.com/frankgreeff_/)

22 Sep 202337min

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