The Importance of Training, Ideas to Make More Money … and Elvis: A Conversation with Stauf USA’s David Ford

The Importance of Training, Ideas to Make More Money … and Elvis: A Conversation with Stauf USA’s David Ford

Lifelong wood flooring pro David Ford of Stauf USA is back to talk with Stephen about some important issues in the wood flooring industry, including reverence for the previous generations of pros and the importance of training and work ethic. They also discuss ideas for other value-added things wood flooring pros can do to increase margins on every job, the incredible potential there is in the wood flooring industry to make a lucrative living, and some sound financial advice about planning for retirement (something many pros don’t do). As a bonus, David, a native to the Memphis area, has some insider knowledge to share about none other than Elvis Presley!

Find all the industry news, a massive archive of wood flooring articles, the latest blogs and more at woodfloorbusiness.com. Follow Wood Floor Business on social media: Facebook Instagram LinkedIn TikTok YouTube Pinterest X Join the Wood Floor Business Community + USED Buy/Sell/Trade Facebook Group.

Episoder(64)

Timber Flooring Down Under: Talking Nightmare Jobs, Saying No and Dedication to Quality With Troy Stanfield

Timber Flooring Down Under: Talking Nightmare Jobs, Saying No and Dedication to Quality With Troy Stanfield

Troy Stanfield of Plankd Flooring in Mount Baker, South Australia, walks listeners through his journey from furniture restoration to award-winning "timber" floors, sharing how his boutique, quality-fi...

15 Sep 20251h 18min

Jumping Into Wood Flooring With No Experience and Building a Business From Scratch: A Conversation with Pro Josh Johnson

Jumping Into Wood Flooring With No Experience and Building a Business From Scratch: A Conversation with Pro Josh Johnson

Josh Johnson, owner of Johnson Flooring in Decherd, Tenn., shares how he began by knocking on a flooring van’s window and learned the trade hands‑on, including his nightmare first sanding job and the ...

2 Sep 202554min

Born to Train: Daniel Boone’s Lifetime in the Wood Flooring Industry, Part 2

Born to Train: Daniel Boone’s Lifetime in the Wood Flooring Industry, Part 2

Part two of our interview with Daniel Boone dives into machine setup, edgers, training on buffers, and practical classroom-to-job techniques he uses to train wood floor professionals. Daniel also shar...

14 Aug 202559min

Born to Train: Daniel Boone’s Lifetime in the Wood Flooring Industry, Part 1

Born to Train: Daniel Boone’s Lifetime in the Wood Flooring Industry, Part 1

In this episode of All Things Wood Floor, host Stephen Diggins welcomes legendary wood floor pro and trainer Daniel Boone. A direct descendant of the iconic frontiersman, Daniel shares his own pioneer...

6 Aug 20251h 1min

From Legacy Companies to Wood Flooring's Cutting Edge: An Interview With AHF Products' Milton Goodwin

From Legacy Companies to Wood Flooring's Cutting Edge: An Interview With AHF Products' Milton Goodwin

In this sponsored episode of All Things Wood Floor, host Steve Diggins sits down with Milton Goodwin, VP of product management-hardwood at AHF Products—the powerhouse behind the iconic Bruce brand—to ...

8 Jul 20251h 2min

Deep Dive With Canlak Coatings: Talking the Future of Finish and More with Laura Posadas and Doug McGrew

Deep Dive With Canlak Coatings: Talking the Future of Finish and More with Laura Posadas and Doug McGrew

Join host Steve Diggins from Specialty Forest Products for this sponsored episode as he delves into the world of wood floor finishes with two experts from Canlak Coatings, the name behind trusted wood...

23 Mai 202558min

Starting Out as a Young Wood Flooring Pro: Talking with Israel Alejandre

Starting Out as a Young Wood Flooring Pro: Talking with Israel Alejandre

In this episode of All Things Wood Floor, host Steve Diggins of Specialty Forest Products talks with young wood flooring pro Israel Alejandre, the owner of Cedar Oak Flooring based in Middlefield, Ohi...

9 Mai 202548min

Being a Retailer in a Luxury Florida Market: Brad Rushing of California Designs

Being a Retailer in a Luxury Florida Market: Brad Rushing of California Designs

Brad Rushing of North Palm Beach, Fla.-based California Designs discusses what it is like being a retailer in one of Florida’s luxury markets, what he learned about business and people from his father...

18 Mar 20251h 6min

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