Feeding the Feed: The Case for Food in Brand Marketing
House of Content14 Nov 2024

Feeding the Feed: The Case for Food in Brand Marketing

Is it just as or is food having a major moment in marketing?

This week, we’re discuss the latest trend in advertising: integrating food into campaign content and visuals. From Rhode's logo embossed sourdough to Phlur and Jacquemus, culinary cues are used to create unexpected thumb-stoppers on social and beyond.

Join us as we examine the impact of food trends on branding, why it's blowing up, and our predictions for what's next.

Follow House of Content on TikTok , Youtube, and Instagram.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(70)

Unpacking Creator Etiquette with House Guest Gigi Robinson

Unpacking Creator Etiquette with House Guest Gigi Robinson

Recorded live at Possible Miami from Unplugged Studios, this week we're joined by creator, entrepreneur, speaker, and Founder of Hosts of Influence®, Gigi Robinson.The creator economy has matured, but...

12 Jun 34min

Reality TV Fans Make the Best Marketers w/ House Guest Sarah Grosz

Reality TV Fans Make the Best Marketers w/ House Guest Sarah Grosz

Recorded live at Possible Miami, this episode of House of Content brings our House Guest Series into the real world as host Christine Göös sits down with Sarah Grosz, who at the time led influencer ma...

4 Jun 28min

Networking for Content: IRL As a Cheat Code

Networking for Content: IRL As a Cheat Code

Christine didn’t set out to host an event. What started as a small idea, bringing a handful of corporate creators into one room, quickly turned into something much bigger. A co-host, a few shares, a c...

23 Apr 29min

The Creator Spin on Branded Entertainment

The Creator Spin on Branded Entertainment

Branded entertainment is having a major comeback, but it doesn’t look like the old playbook. In this episode of House of Content, Christine and Janni break down why brands are moving beyond traditiona...

16 Apr 24min

Expertise Is the New Influence

Expertise Is the New Influence

If you scroll your feed right now, you’ll notice something shifting. It’s not just influencers anymore. It’s lawyers breaking down contracts, dermatologists debunking skincare myths, founders building...

9 Apr 33min

Social Media Ate TV: Clip Culture and the Future of Entertainment

Social Media Ate TV: Clip Culture and the Future of Entertainment

In this episode of House of Content, hosts Christine Göös and Melissa Kontu unpack how social media has become the new TV — not just where we talk about culture, but where we experience it first. From...

2 Apr 30min

The Delulu Economy & Scam Social Era

The Delulu Economy & Scam Social Era

In this episode of House of Content, hosts Christine Göös and Melissa Kontu unpack the rise of what they call the “Delulu Economy” — a digital culture where the performance of success often matters mo...

26 Mar 27min

90s Revival, CBK, and Nostalgia in Internet Culture

90s Revival, CBK, and Nostalgia in Internet Culture

The internet has crowned a new It Girl who hasn’t been alive for nearly 30 years. Carolyn Bessette-Kennedy is back at the center of culture, not through interviews or content, but through absence. As ...

19 Mar 25min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
rss-penger-polser-og-politikk
dine-penger-pengeradet
e24-podden
rss-borsmorgen-okonominyhetene
aftenbladet-intervjuer
rss-pa-konto
livet-pa-veien-med-jan-erik-larssen
rss-skravla-gar
finansredaksjonen
utbytte
pengepodden-2
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
lederpodden
okonomiamatorene
liberal-halvtime
pengesnakk
rss-politisk-preik