The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3243)

How to Growth Hack Your Company by Copying Hubspot | Ep. #603

How to Growth Hack Your Company by Copying Hubspot | Ep. #603

In episode #603, Eric and Neil discuss ways you should emulate HubSpot. Tune in to hear the ways in which HubSpot is successfully converting people into customers. TIME-STAMPED SHOW NOTES: [00:27] ...

26 Mar 201810min

7 Simple Copy Hacks That'll Allow You to Sell Anything | Ep. #602

7 Simple Copy Hacks That'll Allow You to Sell Anything | Ep. #602

In episode #602, Eric and Neil count out 7 hacks that will help you increase your revenue. Tune in to hear these great hacks! TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Simple Copy Hacks Tha...

25 Mar 201810min

The One Essential Thing That Most Marketers Miss | Ep. #601

The One Essential Thing That Most Marketers Miss | Ep. #601

In episode #601, Eric and Neil discuss the one thing that Marketers tend to overlook. Tune in to hear what you might be neglecting in your business plan. TIME-STAMPED SHOW NOTES: [00:27] Today’s To...

24 Mar 20189min

How to Generate Traffic From Instagram When You Have No Followers  | Ep. #600

How to Generate Traffic From Instagram When You Have No Followers | Ep. #600

In episode #600, Eric and Neil explain how you can generate traffic on Instagram. Tune in to hear how you can leverage social media in order to grow your business. TIME-STAMPED SHOW NOTES: [00:27] ...

23 Mar 20188min

How To Run A Virtual Marketing Team | Ep. #599

How To Run A Virtual Marketing Team | Ep. #599

In episode #599, Eric and Neil discuss how you can run a virtual marketing team. Tune in for tips on how to manage remote workers. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How To Run A Virtu...

22 Mar 201812min

7 Crazy Marketing Experiments That Will Change Your Business | Ep. #598

7 Crazy Marketing Experiments That Will Change Your Business | Ep. #598

In episode #598, Eric and Neil discuss the 7 crazy ways you can improve your business. Tune in to hear how you can attract more customers and increase revenue! TIME-STAMPED SHOW NOTES: [00:27] Toda...

21 Mar 201810min

How to Market an ICO | Ep. #597

How to Market an ICO | Ep. #597

In episode #597, Eric and Neil discuss how you should market an ICO. Tune in to hear tips on how to approach marketing this new industry. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Mark...

20 Mar 201811min

How to Convert Leads into Customers | Ep. #596

How to Convert Leads into Customers | Ep. #596

In episode #596, Eric and Neil explain how you can convert leads into customers. Tune in to hear what steps you can take to increase your sales revenue. TIME-STAMPED SHOW NOTES: [00:27] Today’s Top...

19 Mar 20189min

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