The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

The Secret to Measuring the Success of SEO Changes to Your Site | Ep. #54

In Episode #54 Neil and Eric share their secrets for measuring the success of SEO changes you make to your website. Listen as they talk Google Search Console versus Google Analytics, and highlight how you should approach each tool. Time Stamped Show Notes: 00:25 – Today’s topic: How to Know if Your SEO Changes are ACTUALLY Working? 00:34 – Checkout Google Search Console 00:58 – As long as it says you’re going up—everything is typically all good 01:05 – Look at impressions 01:49 – When you make a technical SEO change, make a note of it and check back in 20 days via Google Search Console 03:23 – One framework to use, Brian Balfour experimentation framework 04:04 – All you need is a spreadsheet 04:14 – Neil lists the columns in his spreadsheet 04:30 – Tracking against 1 EID 05:15 – Set weekly growth meetings to review changes 05:40 – Take screen shots 2 or 3 times a month to track your data, because you will lose your history in Search Console 07:00 – GrowthBot.io can sync with Slack and preview key analytics 3 Key Points: You MUST use Google Search Console. When using GSC, be sure to take screen shots at least 2 or 3 times a month as history is not stored. Set weekly or monthly meetings to review SEO changes. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3243)

How to Engage with Your Social Media Fans When They Keep Ignoring You  | Ep. #595

How to Engage with Your Social Media Fans When They Keep Ignoring You | Ep. #595

In episode #595, Eric and Neil discuss the best ways to engage people on social media. Tune in to hear what you could be doing differently. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to En...

18 Mar 201810min

7 Unique Marketing Systems that Work | Ep. #594

7 Unique Marketing Systems that Work | Ep. #594

In episode #594, Eric and Neil count the 7 unique marketing systems that always work. Tune in to hear what steps you should be taking to increase your revenue. TIME-STAMPED SHOW NOTES: [00:27] Toda...

17 Mar 201811min

Is it Worth it Spending Money on a Nice Office? | Ep. #593

Is it Worth it Spending Money on a Nice Office? | Ep. #593

In episode #593, Eric and Neil debate whether you need to spend money on a nice office. Tune in to hear the reasons you may need a great office space. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic...

16 Mar 201810min

You Made a Bunch of Money. Now What? | Ep. #592

You Made a Bunch of Money. Now What? | Ep. #592

In episode #592, Eric and Neil discuss what you should do with your profits. Tune in to hear in what you should be investing. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: You Made a Bunch of Mon...

15 Mar 20189min

The Little Known Secret to Generating More Revenue From Every Customer | Ep. #591

The Little Known Secret to Generating More Revenue From Every Customer | Ep. #591

In episode #591, Eric and Neil discuss the secret to engaging your customers in order to produce greater revenue. Tune in to hear the main thing you can do to generate sales. TIME-STAMPED SHOW NOTES:...

14 Mar 20189min

The Secret to Delivering a Remarkable Customer Experience | Ep. #590

The Secret to Delivering a Remarkable Customer Experience | Ep. #590

In episode #590, Eric and Neil talk about delivering a remarkable customer service experience. Tune in to find out what it takes to create amazing experiences for your customers. TIME-STAMPED SHOW NO...

13 Mar 20189min

Why You Should Hire Developers as Marketers | Ep. #589

Why You Should Hire Developers as Marketers | Ep. #589

In episode #589, Eric and Neil explain why you should hire developers to work as marketers. Tune in to hear why developers are so good at marketing. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: ...

12 Mar 20189min

7 Unusual Marketing Tools That'll Help You Grow | Ep. #588

7 Unusual Marketing Tools That'll Help You Grow | Ep. #588

In episode #588, Eric and Neil discuss marketing tools that can help you grow your business. Tune in to hear which tools Eric and Neil swear by. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: 7 Un...

11 Mar 20189min

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