How to Generate Audience Insights Using Facebook | Ep. #414

How to Generate Audience Insights Using Facebook | Ep. #414

In Episode #414, Eric and Neil discuss how to generate audience insights using Facebook. Tune in to learn why Facebook’s data is more accurate than Google Insights and how important Facebook Pixel can be for your website. Time Stamped Show Notes: 00:27 – Today’s topic: How to Generate Audience Insights Using Facebook 00:35 – Audience insights will show you who’s visiting your website 00:38 – Google Analytics isn’t as accurate as Facebook 01:00 – You can plug in a Facebook Pixel on your website for free 01:20 – There are tons of tutorials available on the web for how to start with Facebook Pixel 01:32 – Load up your audience 01:43 – It’s better if you have a business manager account 02:08 – With a custom audience, you can see people’s behaviour 02:34 – Marketing School is giving away a free 1 year subscription to Crazy Egg which is a visual analytics tool 03:46 – Go to SingleGrain.com/giveaway for multiple entries 04:00 – That’s it for today’s episode! 3 Key Points: Facebook’s data is accurate because of the number of the databases they have. Facebook Pixel can be plugged in to your website for free and it’ll show you your customers’ behavior. You can also customize your audience depending on your target market. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Episoder(3242)

5 Ways to Generate Leads from Snapchat | Ep. #98

5 Ways to Generate Leads from Snapchat | Ep. #98

In Episode #98 Eric and Neil discuss the 5 ways you can generate leads from Snapchat. Listen to pick up lead generation value from one of the markets most popular and most used social media tools. Ti...

6 Nov 201611min

8 Things You Should Know About Facebook Ads | Ep. #97

8 Things You Should Know About Facebook Ads | Ep. #97

In Episode #97 Neil and Eric highlight the 8 things you need to know about Facebook ads. Whether you’re using Facebook as your main advertorial platform, or just using it to occasionally boost revenue...

5 Nov 201611min

Tools to Help You Build & Sell Your Own Online Course | Ep. #96

Tools to Help You Build & Sell Your Own Online Course | Ep. #96

In Episode #96 Neil and Eric list the tools you can use to build and sell your own online course! Listen to learn which tools you can employ for maximum efficiency, and why it’s perfectly OK if you do...

4 Nov 201612min

How to Make CRO Work in Your Business | Ep. #95

How to Make CRO Work in Your Business | Ep. #95

In Episode #95 Neil and Eric discuss how to make CRO work within your business. Specifically, they’ll highlight the prerequisites you’ll need to cover. Listen to hear them highlight why CRO is NOT for...

3 Nov 201611min

7 Things Every Marketer Should Configure in Google Analytics | Ep. #94

7 Things Every Marketer Should Configure in Google Analytics | Ep. #94

In Episode #94 Neil and Eric highlight the 7 things EVERY marketer should configure in Google Analytics. Listen to learn about the things you already configured, the things you need to work on, and th...

2 Nov 201610min

7 Ways to Make Existing Content Better | Ep. #93

7 Ways to Make Existing Content Better | Ep. #93

In Episode #93 Neil and Eric tackle the 7 ways you can make your existing web content better. They’ll highlight the importance of upgrading content, and injecting triggers that force readers to engage...

1 Nov 201610min

7 Ways to Nail the Skyscraper Technique | Ep. #92

7 Ways to Nail the Skyscraper Technique | Ep. #92

In Episode #92 Neil and Eric list the 7 ways to nail the Skyscraper Technique. Listen to learn how these techniques can be utilized to help your website content rank on Google, and discover what kind ...

31 Okt 201613min

How to Keep Your Digital Marketing Team Motivated | Ep. #91

How to Keep Your Digital Marketing Team Motivated | Ep. #91

In Episode #91, Neil and Eric enumerate the ways you can keep your digital marketing team motivated. Listen to understand how they cultivate motivation and use it to empower the members to keep a team...

30 Okt 201612min

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