#427 - How to Use AI For Prospecting | Kyle Coleman | 30MPC Hall of Fame

#427 - How to Use AI For Prospecting | Kyle Coleman | 30MPC Hall of Fame

ACTIONABLE TAKEAWAYS: Identify Strategic Initiatives: Focus on big company bets that are close to revenue, such as IPOs, international expansions, or mergers and acquisitions. Double Personalize Outreach: Combine company-specific observations with industry trends to create messaging that feels hyper-relevant. Build a Strategic Research Framework: Create a table to map key initiatives (e.g., IPO readiness) on one side and sources of information (e.g., 10-K reports, CEO interviews, press releases) on the other. Leverage AI for Efficiency: Use tools like ChatGPT or Copy AI to analyze information from sources like job postings, financial documents, or industry trends. KYLE'S PATH TO PRESIDENT'S CLUB: CMO @ Copy.ai CMO @ Clari VP, Revenue Growth & Enablement @ Clari Director Sales Development & Enablement @ Clari Sr. Director Sales Development & Optimization @ Looker RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal 30MPC Training: 30mpc.com/training

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Episoder(636)

#595 - 6 Ways You're Killing Your Own Discovery Calls

#595 - 6 Ways You're Killing Your Own Discovery Calls

You're losing deals before minute 10 because your discovery call feels like an interrogation or a demo. In this episode, Jen Allen-Knuth breaks down her exact playbook, including: 📉 The 6 lethal ...

30 Jul 29min

#594 - The Perfect Outbound Sequence: Scripts, Templates, Messaging

#594 - The Perfect Outbound Sequence: Scripts, Templates, Messaging

Most sellers burn great accounts by spamming the exact same pitch 14 times. In this episode, Nick Cegelski and Armand Farrokh break down their exact playbook, including: 🔥The 10-to-14 touch mu...

28 Jul 31min

#593 - EXACTLY How to Build an Unstoppable Sales Team in 60 days

#593 - EXACTLY How to Build an Unstoppable Sales Team in 60 days

Burning through 20 meetings a week with zero revenue to show for it? In this episode, Armand Farrokh breaks down their exact playbook, including: 🎯 How to define "The Slot" and purge low-intent d...

23 Jul 46min

#592 - The Sales Process That Took Outreach From $0 To $250M

#592 - The Sales Process That Took Outreach From $0 To $250M

Most sales processes are completely backward because they track what the seller does, not how the buyer actually makes decisions. In this episode, Mark Kosoglow breaks down their exact playbook, in...

21 Jul 47min

#591 - $250M CRO Teaches: How to Master Sales Metrics

#591 - $250M CRO Teaches: How to Master Sales Metrics

Nobody ever shows first-time sales leaders how to actually know their numbers. In this episode, Mark Kosoglow breaks down their exact playbook, including: 📉 How to isolate L1 lagging metrics lik...

16 Jul 30min

#590 - The Complete Discovery Call Playbook (Build It From Scratch)

#590 - The Complete Discovery Call Playbook (Build It From Scratch)

Most reps trap themselves in the red sea of crappy discovery by stopping at basic operational problems that CFOs refuse to fund. In this episode, Armand and Nick break down their exact playbook, in...

14 Jul 48min

#589 - How to Build a World-Class SDR Team (Complete Playbook)

#589 - How to Build a World-Class SDR Team (Complete Playbook)

We've all felt the heavy silence of a sales floor trying to find its rhythm. Armand Farrokh breaks down his playbook to turn an underperforming SDR team into an outbound machine. Armand’s playbo...

9 Jul 46min

#588 - The Perfect 30 Day Onboarding Program

#588 - The Perfect 30 Day Onboarding Program

Most sales onboarding plans are slow, academic, and completely distract sellers from actually selling. In this episode, Armand and Nick break down their exact playbook, including: 🚀 How to get re...

7 Jul 1h 35min

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