🌵 “South By, Inc.” — The Biz of SXSW. TJMaxx vs Hermès. Ryan Reynolds’ $100M Wrexham.
The Best One Yet10 Mar 2025

🌵 “South By, Inc.” — The Biz of SXSW. TJMaxx vs Hermès. Ryan Reynolds’ $100M Wrexham.

The #3 retailer in the world? It’s TJMaxx… because TJ is tariff-proof.

The South By Southwest tech-tainment is this week… because the conference biz is booming.

Ryan Reynolds’ investment in one crappy soccer club… just got a 4,900% return.

Plus, one Jurassic Park startup just invented a new species… The Woolly Mouse.


$TJX $HESAY $LVMUY


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“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episoder(1626)

🌴 “Nothing beats a…” — Jet2’s meme-of-the-summer. Uber’s Airbn-beating. The NFL’s ESPN hookup. Kevin = Cash.

🌴 “Nothing beats a…” — Jet2’s meme-of-the-summer. Uber’s Airbn-beating. The NFL’s ESPN hookup. Kevin = Cash.

One obscure British airline is surging thanks to a TikTok meme… Jet2 is self-roasting.Uber stock is 2x higher than their IPO, while Airbnb’s is down… we found why one’s riding, one’s hiding.The NFL is...

7 Aug 202522min

🍌 “Dancers in the Outfield” — Savannah Bananas’ baseball disruptor. Palantir’s AI beliefs. ThredUp’s tariff win. +Hellman’s mayo wedding.

🍌 “Dancers in the Outfield” — Savannah Bananas’ baseball disruptor. Palantir’s AI beliefs. ThredUp’s tariff win. +Hellman’s mayo wedding.

ThredUp stock is up 600% this year… because Frugal Friendly Finance is winning the trade war.Palantir is named after LOTR, but is it Sauron or Frodo?… Either way, it’s stock is #1 this year.The Savann...

6 Aug 202522min

🀄👵 “Crazy Rich Aces” — Mahjong’s “GrannyCore” surge. Elon’s record bonus. NY Post’s Californiacation. Hennessey’s rap biz.

🀄👵 “Crazy Rich Aces” — Mahjong’s “GrannyCore” surge. Elon’s record bonus. NY Post’s Californiacation. Hennessey’s rap biz.

The hot new networking opportunity… is playing a 200-year-old Chinese game: Mahjong.Tesla gave Elon the biggest bonus in human history… during the biggest drop in business history.The NY Post is expan...

5 Aug 202523min

🤓 “Ivy League-ish” — Harvard’s profit puppy. eBay’s all-time-high. Trickle Down AI-nomics. IBO = Initial Baby Offering.

🤓 “Ivy League-ish” — Harvard’s profit puppy. eBay’s all-time-high. Trickle Down AI-nomics. IBO = Initial Baby Offering.

Harvard’s biggest profit puppy? Executive Education… They’re stretching the Crimson to earn some cash.eBay stock is (shockingly) at an all-time high… Because eBay now tracks “enthusiasm” as an officia...

4 Aug 202522min

🎯 “Find My Kid” — Skechers’ AirTag shoe. Figma’s designer IPO. Ford’s tariff tax. + Celsius’ Vodka surprise.

🎯 “Find My Kid” — Skechers’ AirTag shoe. Figma’s designer IPO. Ford’s tariff tax. + Celsius’ Vodka surprise.

Skechers launched the 1st shoe built for Apple AirTags… It’s the “Track My Kid Era.”Figma stock 3x’d for the biggest American IPO in 4 years… because everything is now design. It’s Tariff Deadline Day...

1 Aug 202522min

🐑 “MUGGs” — Man Uggs are surging. Ozempic’s inventor’s dilemma. The Fed’s Debbie Downer. Reese’s + Oreos.

🐑 “MUGGs” — Man Uggs are surging. Ozempic’s inventor’s dilemma. The Fed’s Debbie Downer. Reese’s + Oreos.

Uggs’ sales are surging thanks to men… And it’s not the only brand pulling off a gender pivot.Novo Nordisk stock is down 65%... because “inventing” something doesn’t mean “winning” it.The Federal Rese...

31 Jul 202520min

⛳ “He’s a 10 but…” — Tea’s red flag dating app. Quince’s $4.5B cashmere. Our 1st Transcontinental Railroad. Happy Gilmore’s cameo strategy.

⛳ “He’s a 10 but…” — Tea’s red flag dating app. Quince’s $4.5B cashmere. Our 1st Transcontinental Railroad. Happy Gilmore’s cameo strategy.

The #1 dating app right now also has the #1 drama… because Tea lets you rate dudes.The biggest deal of 2025? An $85B railroad deal… but it’s actually the 1st transcontinental train.Fashion brand Quinc...

30 Jul 202522min

🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.

🧑‍🚀 “Ryan Reynolds did the Astronomer Ad” — His secret ad agency. Ty Haney’s Outdoor Voices boomerang. Huuuuge Trade Deal Week.

How did Gwyneth Paltrow appear in an Astronomer ad?... Ryan Reynolds’ secret ad agency and its new concept: “Fastervertising.”As a trade war deadline nears, Japan and Europe cave to Trump… we discover...

29 Jul 202522min

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