đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.
The Best One Yet17 Mar 2025

đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

5 Hour Energy owns 90% of the market
 which is why this energy shot got sued.

The company behind Pokemon Go got bought by Saudi Arabia
 because tech is more valuable than content.

The hottest trend in entrepreneurship? Mature, boring industries
 we explain why boring is booming.

Plus, on St. Paddy’s Day, Wall Street tends to get lucky.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.


—-----------------------------------------------------

Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


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Submit a shoutout or fact: https://tboypod.com/shoutouts


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 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1659)

💃 “Destiny’s Chip” — Nvidia’s Beyonce earnings. Budweiser’s BeatBox acquisition. America’s smaller Zestimate. +Pickle Ball Ban

💃 “Destiny’s Chip” — Nvidia’s Beyonce earnings. Budweiser’s BeatBox acquisition. America’s smaller Zestimate. +Pickle Ball Ban

Nvidia is carrying the stock market on its back
 And just went full-Beyonce with its earnings.We predicted BeatBox would be the drink of the summer
 Now AB In-Bev is buying it for $700M.53% of US home...

20 Nov 202521min

đŸ€‘ “$2 to Hire Me” — Venmo’s resumĂ©s. Raising Cane’s secret sauce. Google’s MJ moment. +Bitcoin Home Heaters.

đŸ€‘ “$2 to Hire Me” — Venmo’s resumĂ©s. Raising Cane’s secret sauce. Google’s MJ moment. +Bitcoin Home Heaters.

Venmoing your future boss to get a job
 that’s the wild new Hiring Hack.Google is the only stock up this week
 Because Gemini is having its Michael Jordan Moment.Raising Cane’s secret sauce (literally...

19 Nov 202521min

đŸ„¶ “Extreme Fear”— Bitcoin’s $92k Blizzard. Jeff Bezos un-retires. Meadow Lane’s Grocery Club. +Smell-vertising.

đŸ„¶ “Extreme Fear”— Bitcoin’s $92k Blizzard. Jeff Bezos un-retires. Meadow Lane’s Grocery Club. +Smell-vertising.

Bezos is Co-CEO of the mysterious “Project Prometheus”
 his new AI startup treats space like a garage.Meadow Lane just opened the “Erewhon of the East”
 $17 smoothies get lines out the door.Bitcoin ha...

18 Nov 202522min

😬 “Millennial Cringe” — Sweetgreen’s low. Walmart’s villain-to-hero. Mini-Soap Drama surge. +Techie facelifts

😬 “Millennial Cringe” — Sweetgreen’s low. Walmart’s villain-to-hero. Mini-Soap Drama surge. +Techie facelifts

Walmart’s CEO retired
 his boldest move? Raising pay 90% across the biz like Spiderman would.Sweetgreen, Warby Parker, Allbirds
 it’s the Millennial Cringe Stock Market.Microdramas have taken over Chi...

17 Nov 202521min

🏩 “Mergers & Athletes” — Goldman’s sports agency. Burberry’s british pivot. Sonder’s hotel drama. +RIP Penny

🏩 “Mergers & Athletes” — Goldman’s sports agency. Burberry’s british pivot. Sonder’s hotel drama. +RIP Penny

Goldman Sachs bought a VC and a sports talent agency
 because they take a tiny % of huge $$$.Burberry’s stock is up 50% on their British pivot
. They’re leaning into England’s bad weather.Sonder abrup...

14 Nov 202521min

đŸ©± “Keeping Up With $5B” — Skims’ money situation. Country Music’s AI hit. Netflix’s theme park opens. +Harvard Grade InflAAAAtion

đŸ©± “Keeping Up With $5B” — Skims’ money situation. Country Music’s AI hit. Netflix’s theme park opens. +Harvard Grade InflAAAAtion

The #1 country song in America was made by AI
 It's the 1st of many future AI firsts.Kim Kardashian’s Skims hit a $5B valuation
 Wall Street thinks it’s worth more than Nike and Lulu.Netflix just open...

13 Nov 202520min

đŸ‘”đŸœđŸ„Ą “Silver Swipers” — DoorDash’s grannie growth. Softbank’s Nvidia ghosting. Italy’s Tortellini tariff. +McRib Bitcoin

đŸ‘”đŸœđŸ„Ą “Silver Swipers” — DoorDash’s grannie growth. Softbank’s Nvidia ghosting. Italy’s Tortellini tariff. +McRib Bitcoin

DoorDash is the fastest-growing brand in America
 shockingly because of your boomers.Softbank sold all its $5.8B of Nvidia stock
 because AI $ is actually finite.Italian Pasta is getting a 107% tariff...

12 Nov 202521min

đŸ€Ą “Forced Fun!” — Target’s Smile Rule. Trump’s $2k Tariff Dividend. OneSkin’s dude beauty. +Starbucks’ Bear-ista.

đŸ€Ą “Forced Fun!” — Target’s Smile Rule. Trump’s $2k Tariff Dividend. OneSkin’s dude beauty. +Starbucks’ Bear-ista.

Target’s making workers smile if a customer is within 10 ft
 but it’s not the only “Forced Fun biz.President Trump wants to send you 
 but we found 5 huge economic plot holes.OneSkin has biohacked the...

11 Nov 202520min

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