115 How he bootstrapped Netcore to $100M ARR as a solo founder | Podcast with Rajesh Jain - Netcore Cloud

Netcorecloud's customer experience platform helps marketers increase conversions, user engagement, and retention on websites & apps Netcore Cloud is a globally recognized SaaS company, offering a full stack of MarTech solutions that help product and growth marketers deliver AI-powered intelligent customer experiences across all touchpoints of the user's journey. Rajesh Jain invented the word proficorn, which refers to a company having four characteristics: profitable, private, promoter-funded, and having a reasonable valuation. Connect with Lashay 👇 Netcore Cloud: https://netcorecloud.com Rajesh's website: https://rajeshjain.com Tekpon is a SaaS marketplace born out of the genuine desire to help people change how they consume and purchase software products and services. Tekpon has behind a team of enthusiastic tech lovers whose main goal is to help users boost their lives and businesses with the right software. Connect with Tekpon ⚡ Website: https://tekpon.com SaaS Entrepreneurs & Startups: https://www.facebook.com/groups/tekpon Listen to the podcast 🎧 Spotify: https://open.spotify.com/show/0sf7X3sC8Pg8gzpphTYxgi Apple Podcasts: https://podcasts.apple.com/us/podcast/tekpon-saas-podcast/id1637493062 The topics we've discussed 🕐 00:00 Intro 00:15 What is Netcore? 00:53 The main products Netcore offers 02:10 What is a proficorn? 03:10 Why focusing on profitability will be the trend for the future 03:47 Most loved features of Netcore 04:45 Most common industries 05:13 Favorite customer success stories 07:32 Netcore integrations 08:30 Netcore pricing 10:05 The competitiveness of marketing automation software 11:25 $115M exit at the peak of the dot-com bubble 12:33 Why Rajesh started Netcore 13:03 Netcore team 13:23 Why for the first 10 years they weren't growing 13:45 What is your role today? 14:30 How to hire a CEO as a founder 15:32 How to switch to the SaaS mindset 17:05 What is the biggest mistake you've made? 18:35 GTM strategies for different stages 21:33 What is Exit MRR? 22:41 Why half of the money spent on client acquisitions is wasted 24:00 The problem with ad waste and how they plan to transform brand P&Ls 25:00 Make sure to check Rajesh's blog 26:00 Future plans for the IPO 28:15 Netcore is owned 25% by employees 28:30 What is your story, Rajesh? 30:45 Rajesh's book is launching very soon 32:20 What's your best piece of advice for a starting founder? 34:47 What is the secret to your happiness? 38:30 Everybody can be an entrepreneur 40:32 What are your favorite SaaS products? 42:30 One more piece of advice for entrepreneurs 45:00 Outro