#223 Dan Luik of Currys introduced by Steve Powell of Alvaria

#223 Dan Luik of Currys introduced by Steve Powell of Alvaria

Outbound is far from dead — it's thriving in Loughborough.

In the latest episode of Get Out of Wrap, I’m joined by Steve Powell of Alvaria to introduce an incredible leader: Dan Luik, Head of Currys’ Loughborough Campus. Dan runs one of the most impressive contact centre operations I’ve ever seen. It’s profitable. It’s customer-obsessed. And it’s relentlessly focused on improvement.

We dive into:

  • How Currys is redefining outbound as proactive customer engagement

  • The role of leadership in a high-performance sales culture

  • Why Alvaria’s outbound technology is central to their success

  • Real-world use of AI to elevate people, process, and performance

  • And why Loughborough is so much more than a contact centre — it’s Currys' largest virtual store.

If you think outbound is old-school or "just sales," this conversation will change your mind.

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Episoder(271)

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#268 - What if leadership didn't need a leader - Danny Wareham

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#266 - A closer look at what contact centres may look like in 2035

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#265 - Has contact centre technology actually improved? With Danny Wardell

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#264 - Prioritisation, Decision Systems & Improvement with The Forum

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#263 - Danny Wardell of Alvaria CX

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