Wende Zomnir of Caliray and Urban Decay on sustainability messaging: ‘We don’t want it to be all gloom and doom’
When Wende Zomnir co-founded Urban Decay in 1996, there was no Instagram or TikTok, and Sephora was still two years out from entering the U.S. Fast forward to today, she wrapped up her tenure at Urban...
20 Apr 202337min
Cheekbone Beauty's Jenn Harper on launching a beauty brand with no experience
Launching Cheekbone Beauty in 2016 was a bit of a serendipitous moment for founder Jenn Harper. It all started in Jan. 2015 when she dreamed about "Native little girls with their brown little skin and...
13 Apr 202348min
evolvetogether’s Cynthia Sakai: 'We want to lead the way as an elevated sustainable brand'
Like many people who rerouted their career path in the last three years, Cynthia Sakai made a mid-pandemic leap from the fashion industry to personal care. "I had been in the fashion space for a reall...
6 Apr 202344min
Milani Cosmetics CMO Jeremy Lowenstein on TikTok’s dupe culture and that Depp-Heard trial video
If you’ve followed beauty dupe trends on TikTok, you’ve most likely come across a product or two from Milani Cosmetics. From its lip oil to its concealer, the mass makeup brand has seen multiple produ...
30 Mar 202346min
Odele co-founders Lindsay Holden and Britta Chatterjee: ‘Design is so much more accessible’
Not long ago, the options for beauty consumers looking for clean hair care were limited to a handful of brands at either the luxury or the crunchy granola ends of the spectrum. Former business school ...
23 Mar 202345min
Vanessa Hudgens is doing things differently with the second launch of Know Beauty
While she may be best known for her acting and singing, Vanessa Hudgens, is not new to entrepreneurship. The 34-year-old star, with 49 million Instagram followers, is behind Caliwater, a cactus water ...
16 Mar 202339min
Inside Loops Beauty’s celebrity creative director strategy
Meg Bedford has always been attracted to startups. Bedford, CEO of Loops Beauty, dabbled in editorial at Vogue before joining Tom Ford and eventually Pat McGrath Beauty, finally landing at Loops in Au...
9 Mar 202342min
Róen Beauty's Tiffany Scott and Kate Synnott on authenticity: 'The real girl resonates so much more'
When Tiffany Scott got the idea for Róen Beauty in 2017, her goal was to create a glam luxury brand centered on clean beauty products. After two years of searching, she found lab partners that underst...
2 Mar 202344min
