Hybricon Games, TRT, Creator Growth and more with Austen Alexander.

Hybricon Games, TRT, Creator Growth and more with Austen Alexander.

Austen Alexander joins us to break down the rise of Hybricon Games, building real brand loyalty, and what's next.

We get into:
– How Hybricon is different from everything else out there
– What creators should know about growth (and burnout)
– Why he's open about TRT and life off-camera
– How community makes or breaks a movement

Join insightful podcast discussions about HYROX, DEKA, and The Deadly Dozen with athletes, event directors, and industry insiders. Stay tuned for engaging content about the dynamic world of fitness racing.

Connect & Support:

Follow today's guest: Austen Alexander | Hybricon Games

Support us through The Cup Of Coffee, and also through our 1st Phorm Link.

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Check out Matt's favorite coffee alternative – Speedlabs.

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Episoder(288)

HYROX Warsaw Recap. Matt Is Back From FlatOut UK. LT Games 2 Preview.

HYROX Warsaw Recap. Matt Is Back From FlatOut UK. LT Games 2 Preview.

Elite 15 briefing culture and verbal rulebook tension Warsaw penalty situation with trash and littering enforcement Mid-season rule shifts versus consistency debate Rapid cooling rule clarification an...

21 Apr 1h 29min

Calypso Sheridan and Meg Martin Smash HYROX APAC Regionals. Plus The Suit Guy.

Calypso Sheridan and Meg Martin Smash HYROX APAC Regionals. Plus The Suit Guy.

Calypso + Meg Open Doubles controversy and backlash after world record Intent vs podium: racing for limits, not placements Should Elite athletes compete in Open divisions? Calypso on fear of fail...

16 Apr 1h 14min

HYROX Warsaw Major Preview. HYROX APAC Recap. Dave's Elite 15 Solution

HYROX Warsaw Major Preview. HYROX APAC Recap. Dave's Elite 15 Solution

Calypso Sheridan breakout weekend and what it means going into Worlds JK does what JK does and closes hard again Luke Penney DQ and the ongoing "how early is too early" problem on the SkiErg The "HYRO...

14 Apr 1h 30min

HYROX Dating Pool - Chris Strub's First HYROX

HYROX Dating Pool - Chris Strub's First HYROX

Runner vs hybrid athlete mindset Orangetheory and HYROX and where fitness is heading Why HYROX is dominating social media The importance of authenticity in content and brands HYROX ecosystem and partn...

9 Apr 1h 6min

HYROX Miami Recap. HYROX For Kids. New System Leaderboard. Plus A New Game - Should Matt Care?

HYROX Miami Recap. HYROX For Kids. New System Leaderboard. Plus A New Game - Should Matt Care?

Dave's Peak 500 score vs Matt Kemp Matt's AG podium + pacing breakdown Hunter McIntyre's Miami performance Kris Rugloski and Bridget Brown Surf Dating mixed doubles wave Worlds qualification controver...

7 Apr 1h 24min

Rachael Wade's Elite 15 Push and the Rise of Wilder Games

Rachael Wade's Elite 15 Push and the Rise of Wilder Games

Rachael Wade On The Verge Of Elite 15 College running career at Texas and Alabama Injuries, disordered eating, and a torn Achilles Last minute Atlanta entry with no idea what she was getting into Las ...

2 Apr 52min

Salary For HYROX Athletes? Plus F45 Peak 500 And ATHX Miami.

Salary For HYROX Athletes? Plus F45 Peak 500 And ATHX Miami.

Topics Is Peak 500 a race, a test, or a multi-stage fitness competition? HYROX's new rule eliminating post-race athlete-on-athlete reporting VAR judging: improvement or more missed calls? Viral "bad j...

31 Mar 1h 31min

Blame the Sled, Blame the Carpet, Blame Yourself

Blame the Sled, Blame the Carpet, Blame Yourself

What actually makes a good coach: knowledge, experience, and care Blame the sled, blame the carpet, blame the erg. Or maybe it's the pizza and beers the night before Why most people pick the wrong coa...

26 Mar 1h 19min

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