Presidential Podcasting Tour, Wondery Launching Toy Line, & More

There's a lot of received wisdom that says host read ads beat announcer ads in podcasting. But is this always true? Could it even be a false choice? Credits: Written by Tom Webster Edited by Tom Web...

6 Sep 202213min

This week: Podcast ad spending goes strong despite recession fears, YouTube and Twitter launched dedicated podcast spaces, advertising questions what to do if premium users choose not to see ads, and ...

1 Sep 202210min

In three years, Allyson Marino built and sold her own podcast company, Lipstick & Vinyl, a network built around strong female voices. Here is Allyson’s story. Credits: Written by Allyson Marino Edi...

30 Aug 202215min

In this episode of Sounds Profitable: Adtech Applied, Bryan speaks with Tamara Zubatiy, co-founder and CEO of Barometer. Barometer contextualizes podcasts based on the GARM brand suitability component...

24 Aug 202244min

Even with the best intentions, bad ad delivery can happen. But why does it happen?  Credits: Written by Bryan Barletta Edited by Tom Webster Produced with Spooler.fm Hosted with Omny Studio Sounds...

23 Aug 20226min

This week: Apple’s funding podcasts, brand safety tech continues to divide advertisers, what more can and should ad agencies do to support journalism, Edison’s Latino Podcast Report, and Spotify bundl...

18 Aug 202212min

Survey after survey tell us that people continue to discover podcasting every year. But is podcasting growth really a case of three steps forward, two steps back? Credits: Written & Editing by Tom W...

16 Aug 20228min

This week on The Download:  Quarterly earnings, more quarterly earnings, Audio is getting its own track at Advertising Week, and Spotify is giving podcasts their own space in its app.  Arielle: Hope ...

11 Aug 20229min