134: Justin Toomey – The Best Job in the World

134: Justin Toomey – The Best Job in the World

Guest: Justin Toomey

Guest Bio:

Justin founded SVN | Toomey Property Advisors in 2019, bringing a national full-service commercial real estate firm to Mobile, Alabama. Since expanding into property management in 2022, the company now manages over 903 multifamily units and 30,000 square feet of retail space.

Under Justin’s leadership, the company achieved 268% revenue growth by the end of 2024, a testament to his strategic vision and innovative approach. As a licensed real estate broker in five states, he has earned national recognition, including the SVN Achievers Award (2021–2024), Costar Power Broker Award (2019), and being named one of The Bay Magazine's 40 Under 40 (2025).

Key Points:

Journey into Commercial Real Estate:

Despite his father's warnings about the industry's difficulties, the Justin pursued a career in commercial real estate, earning a license at 19 and a broker’s license after college in 2011. He worked with his father until 2014, then moved to Sterling Properties to expand his knowledge in other areas of real estate, like retail and markets outside Mobile.

Founding SVN Toomey Property Advisors:

Justin founded his own company after learning valuable lessons at Sterling Properties, despite knowing the risks and challenges. He faced significant losses in 2020 but continued working hard during the pandemic, learning from mistakes, and adapting to growth.

Challenges and Rewards in Commercial Real Estate:

The commercial real estate industry is challenging, with long sales cycles and constant rejection. Success requires perseverance, working hard despite setbacks, and managing expectations. Justin values the autonomy and flexibility in the industry but emphasizes that it requires working far beyond a typical 40-hour week to achieve success.

Advice for Aspiring Entrepreneurs:

Be resilient in the face of setbacks, working harder than others, and build discipline in everyday tasks. Don’t try to do everything yourself, especially when starting out, and fearing failure. Delegating tasks and understanding the limits of your role is crucial.

Business Growth and Success:

Despite a rough start in 2020, the company grew by 268% in 2021 and continued to see around 100% growth annually since then. Growth was driven by learning from mistakes, expanding services, and adding new market segments, including multifamily and retail management.

Managing a Team:

Justin faces challenges with managing independent contractors (1099s) who don’t have the same level of control as employees. He emphasizes the importance of communication, drive, dedication, and consistency within the team, often relying on shared calendars and teamwork to keep things running smoothly. Struggles with ensuring consistency in sales meetings but recognizes the value of collaboration among team members on deals.

Hiring Strategy:

Justin tends to hire individuals with no prior experience in the industry, believing they are more coachable and aligned with the company’s values, especially cold calling. He avoids hiring senior brokers with established businesses as they can be harder to integrate into the company culture and may resist change.

Guest Links:

www.svntpa.com

Connect on LinkedIn

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Episoder(150)

078: Marco Torres – Stop Discounting, Start Incentivizing

078: Marco Torres – Stop Discounting, Start Incentivizing

Guest: Marco Torres   Guest Bio: Marco Torres is the Founder of MarketingBoost.com, he has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing. He teaches entrepreneurs how to soar sales & marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Group is home to more than 27,000 active business owners who are raking in sales with his advice and amazingly affordable subscription program.   Guest Links: Special offer 30 days of MB for $1.00 - https://marketingboost.com/podcast      About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let’s talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.com

29 Jan 202430min

077: Keith Hall – Being Self-Employed is Big Business

077: Keith Hall – Being Self-Employed is Big Business

Guest: Keith Hall   Guest Bio: President and Chief Executive Officer. Keith was born and raised in Dallas, Texas and graduated from the University of Texas at Austin in 1981. He began his career with the public accounting firm of KPMG and has worked with and on behalf of the NASE since 1991. Of his many duties with the NASE, his passion remains to answer tax and financial questions every day directly from NASE members via Ask the Experts.   Guest Links: www.NASE.org      About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let’s talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.com

22 Jan 202430min

076: Andrew Quinn - $6M in revenue to $2B in revenue

076: Andrew Quinn - $6M in revenue to $2B in revenue

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15 Jan 202439min

075: Ben Azulay – Mentoring New Hires

075: Ben Azulay – Mentoring New Hires

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7 Jan 202434min

074: Juliana Marulanda – It’s Scale Time!

074: Juliana Marulanda – It’s Scale Time!

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18 Des 202336min

073: Steve Pearson – Commercial Real Estate & Tequila

073: Steve Pearson – Commercial Real Estate & Tequila

Guest: Steve Pearson   Guest Bio: BA Psych Stanford MBA Marketing and Finance CU Boulder Manager Hertz LAX Associate VP CBRE Denver/NB INVESTMENT Banking CBRE SFO Developed Coldwell Banker Commercial Franchise System Sentio Healthcare Property Board DAUM Commercial Real Estate Principal ElManoOldo.com. Tequila Entrepreneur Mean ukulele player   Guest Links: Steve Pearson | LinkedIn     About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let’s talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.com

11 Des 202334min

072: Lisa Bloom – Sell More with Stories

072: Lisa Bloom – Sell More with Stories

Guest: Lisa Bloom   Guest Bio: Lisa Bloom, founder of Story Coach works with entrepreneurs and business owners to help them build confidence, attract ideal clients and find their success story. Lisa is a professional Storyteller, accredited Coach, Author, Mentor and Leadership expert. She is the author of the bestsellers The Story Advantage and Cinderella and the Coach and the creator of the Selling Through Story & the Story Coach Certification   Guest Links: https://www.linkedin.com/in/storycoachinc/ Download your free copy of 7 Stories That Sell   About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let’s talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.com

4 Des 202333min

071:  Lori Lyons - Igniting Your Business!

071: Lori Lyons - Igniting Your Business!

Guest: Lori Lyons   Guest Bio: Lori is the CEO of Igniting Your Business, a marketing strategist, website designer, and coach who shows entrepreneurs how to get more leads, and more clients and make more money with a captivating digital and website presence. Lori teaches business owners to “Make Their Marketing Simple” through her individual coaching, group programs, and intimate cohorts. She is a sought-after speaker, media guest, and host of the podcast The Encore Entrepreneur where she translates the complicated side of “marketing speak” into simple everyday language for her audiences.   Guest Links: Messy Marketing Mistakes Business Owners Make That Are Costing Time and Money     About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let’s talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and checkout our website at  http://www.gosalesology.com

27 Nov 202335min

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