Optimising your posts & engagement

Optimising your posts & engagement

This week I sat down for a chat with Nigel Thomas who recently approached me with the following message;

Big fan of the podcast and I'm reaching out because I believe I can bring your audience value. Here are 3 topics which I think they'd resonated with:

1- Getting Noticed: I can break down my exact posting strategy including focusing on headlines, optimizing for mobile, and how to write in a way which evokes emotion.

2- Engagement: Most people know engagement is important for LinkedIn but not many engage in a way that attracts their ideal clients - I'll explain how.

3- Networking: Likes and hearts are great for dopamine but the real power is in relationship building. I'll uncover how to build power connections to skyrocket growth.

Are you up for it?

I was...so here he is!

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

Episoder(486)

446. Why do you post?

446. Why do you post?

Serious question: why do you do it? What are your objectives and are you achieving them?This week I received a message which challenged my views on posting content on LinkedIn™️. I disagreed with the ...

31 Aug 20241h 3min

445. Podders 'Exposed'

445. Podders 'Exposed'

LinkedIn™️ are finding it hard to control pods so some LinkedIn™️ users have decided to take the law into their own hands and expose people who use pods to falsely inflate the engagement on their cont...

24 Aug 202450min

444. Proactive vs Inbound Business Development Strategies

444. Proactive vs Inbound Business Development Strategies

Finding the right balance. This week, I am replaying a conversation I had with Gillian Whitney on her recent LinkedIn™️ Live. You can view the full Livestream hereAlso the post of the week can be view...

17 Aug 20241h 2min

443. LinkedIn™️ Q&A

443. LinkedIn™️ Q&A

This week I answer 3 questions about:Business development on LinkedIn™️ The use of AI LinkedIn™️ 'Associates' Also covered in this episode:Collaborative articles The problem and prevalence of misinfor...

10 Aug 20241h 4min

442. Interesting People - John Espirian

442. Interesting People - John Espirian

We often come across people on LinkedIn™️ who look interesting and produce content we find valuable, so we follow or connect and over time we feel as though we get to know them better.But do we REALLY...

3 Aug 202458min

441. From Bland to Brilliant: Transform Your LinkedIn™️ Content with Personal Flair

441. From Bland to Brilliant: Transform Your LinkedIn™️ Content with Personal Flair

This week I chatted with personal branding specialist Ella Orr about the tricky topic of putting your personality into your LinkedIn™️ content.In my experience, this is a big challenge for many people...

27 Jul 20241h 11min

440. Why LinkedIn Automation Tools Are Ruining the Platform

440. Why LinkedIn Automation Tools Are Ruining the Platform

I was hoping that we, the LinkedIn™️ community, would have learnt by now but no, illegal (LinkedIn law) automation products are still thriving and new ones seem to appear almost every month.It's been ...

20 Jul 202453min

439. Appropriate posting for a company?

439. Appropriate posting for a company?

Should a company be posting this?Congratulations you are in the top ten experts list!Four new featuresLinkedSummit 2024Post of the week Mentioned in this episode:This show was created by the original ...

6 Jul 20241h 7min

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