How One Simple Paywall Test 3X’d Revenue for Our AI App (Case Study)

How One Simple Paywall Test 3X’d Revenue for Our AI App (Case Study)

Discover the paywall A/B test that tripled our revenue for an AI app—without changing pricing or getting more downloads.

In this video, we break down the exact test we ran (weekly vs yearly subscriptions, trial vs no trial) and how paywall optimization can completely change your app business.

💡 If you’ve ever said:

“I need more downloads!”

…You might just need a better paywall.

🔍 What You’ll Learn:

📌 Which paywall format 3x our AI app's revenue

📌 How a weekly plan with a 3-day trial beats a yearly plan

📌 What RevenueCat’s latest subscription report tells us

🔗 Know More:

RevenueCat State of Subscription Apps 2025 Report: https://www.revenuecat.com/state-of-subscription-apps-2025/

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

*********************************************

SPONSORS

If you’re running paid campaigns without a measurement partner, you’re basically flying blind. It’s not just about installs—it’s about understanding what’s working, where your users are coming from, how they perform in your app, and how to grow efficiently.

AppsFlyer gives you clarity across platforms, channels, and devices while staying privacy-first.

If you're serious about scaling your app, check out AppsFlyer dot com or book a demo by clicking this https://tinyurl.com/AppsFlyerAM

*********************************************

Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

*********************************************

Episoder(1005)

633: Making a Native vs Hybrid App – How to Decide with Jeremy Callahan

633: Making a Native vs Hybrid App – How to Decide with Jeremy Callahan

Coming up, you are going to learn from the app guy himself, Jeremy Callahan. You will discover how to quickly prototype your app, how to decide building a native or hybrid app and most importantly why...

20 Mar 201833min

How to Expand to Global Markets (China, India & Southeast Asia)

How to Expand to Global Markets (China, India & Southeast Asia)

Coming up, you know how the western markets are maturing and most of the growth is now coming from markets like India, China and Southeast Asia? Well, you're about to discover the step-by-step process...

19 Mar 20185min

632: 7 Expert Tips From The Top Game Publishers

632: 7 Expert Tips From The Top Game Publishers

Coming up is something a little different. I've done over 600 plus episodes on the podcast and this one is a compilation of some of the best expert tips from all the top game publishers. I went in and...

15 Mar 201834min

631: The Supercell of India with Amit Hardi

631: The Supercell of India with Amit Hardi

Coming today's guest is quickly becoming the Supercell of India generating 5M downloads in 100 days and $1M in revenue in less than 90 days. You will discover how he successfully transition from devel...

13 Mar 201833min

630: How to Maximize Apple Search Ads with Ron Packard

630: How to Maximize Apple Search Ads with Ron Packard

Coming up is a coaching call where you will discover how to maximize your Apple Search Ads campaigns, how to find new keywords to bid on and how to leverage ASO with search ads.

8 Mar 201814min

Best Marketing Strategies for a Paid App

Best Marketing Strategies for a Paid App

What are the best marketing strategies for a paid app? Well, I share the three strategies that will drive more downloads and sales for your paid app. Watch Video on YouTube and Subscribe to our Chann...

7 Mar 20184min

629: Using Real Life Problem Solving in Mobile Apps with Joel A. Barnes

629: Using Real Life Problem Solving in Mobile Apps with Joel A. Barnes

Today's guest is Joel A Barnes who is the founder of MasterKey Games. You will discover how a small change on Google Play completely helped grow downloads, how to monetize on Google Play and why setti...

6 Mar 201834min

App Growth Hacking Strategies – Interview on The App Man Show

App Growth Hacking Strategies – Interview on The App Man Show

Coming Up My Interview on The App Man Show about App Growth Hacking Strategies. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/6t2ImVEGGDg

5 Mar 201827min

Populært innen Business og økonomi

lydartikler-fra-aftenposten
stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
pengepodden-2
livet-pa-veien-med-jan-erik-larssen
utbytte
rss-sunn-okonomi
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
liberal-halvtime
lederpodden
rss-markedspuls-2
okonomiamatorene
rss-politisk-preik