Changing a Habit? Here's the Cycle You're Going Through (Episode 229)

Changing a Habit? Here's the Cycle You're Going Through (Episode 229)

🟢 Good news: we always have the option to learn and grow as humans.

🟡 Bad news: improving ourselves requires change. And change requires you to go through a 5-stage emotional cycle.

🔴 The worst news: most people are doomed to repeat stages 1 to 3 over and over and over again.

Whether you’re learning to write copy, attempting a consistent gym routine, developing a flossing habit, or any other change, you will go through this emotional cycle.

On today’s episode of the Build Your Copywriting Business podcast, Kate and I are walking you through the 5 stages of the emotional cycle of change and sharing crucial tips to help you make it past stage 3.

If you’ve ever felt like giving up (and who hasn’t?!), you’re going to learn exactly why that is and what you can do to push through the “valley of despair” to reach the pinnacle of success.

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Episoder(327)

Why Copywriters Should Avoid Freelance Job Websites at All Costs (Episode 7)

Why Copywriters Should Avoid Freelance Job Websites at All Costs (Episode 7)

Freelance job bidding sites like Upwork and Fiverr may seem like a great, easy way to get into copywriting. But, as you’ll hear in this episode, they’re actually a surefire way to undersell your servi...

30 Des 202026min

Is Copywriting Hard to Break Into? (Episode 6)

Is Copywriting Hard to Break Into? (Episode 6)

“Ooo, copywriting is really hard to get into.” That’s one of the most popular things for people to say when they hear you’re interested in becoming a copywriter. But why? And what is that based on? I...

23 Des 202025min

Why Choosing a Copywriting Niche is Terrible Advice (Episode 5)

Why Choosing a Copywriting Niche is Terrible Advice (Episode 5)

"The riches are in the niches." Many so-called copywriting gurus will tell you that the path to success is to proclaim a niche right away. But just because something rhymes doesn't make it great advic...

16 Des 202031min

Meet Our Head Copy Coach, Kate (Episode 4)

Meet Our Head Copy Coach, Kate (Episode 4)

Kate Sitarz is a copywriter with 10+ years of experience delivering high-performing copy for clients including Microsoft, Zipcar, TripAdvisor, Babson College, Continental Airlines, and many more. She'...

8 Des 202041min

What is the Difference Between Copywriting and Content Writing? (Episode 3)

What is the Difference Between Copywriting and Content Writing? (Episode 3)

Many people outside of the writing industry don’t understand the difference between content writing and copywriting. But if you're a copywriter, it's crucial to know what writing falls into one catego...

8 Des 202021min

Why I named my Company Filthy Rich Writer (Episode 2)

Why I named my Company Filthy Rich Writer (Episode 2)

As a company that teaches people how to write copy and how to build their copywriting careers and businesses, Filthy Rich Writer could have been called something more straightforward like "New Copywri...

8 Des 20209min

What is Copywriting? (Episode 1)

What is Copywriting? (Episode 1)

The MOST exciting thing about copywriting in 2025? All the opportunities. Think about it: the 21st century alone has already brought so many new opportunities for copywriters: The Internet—all of t...

4 Des 202047min

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