Selling Software: Know your users, know your direct competitors, but also your indirect customers

Selling Software: Know your users, know your direct competitors, but also your indirect customers

Who are your competitors? Only those who are in your line of business?

It's important to know our competitors, and we all know that. But, who are our competitors? It's not just the ones in your line of business. It is everyone who's after your clients' dollar.

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Episoder(411)

How to set up Campaigns in Facebook, Pinterest, App Store, etc.

How to set up Campaigns in Facebook, Pinterest, App Store, etc.

Well, there's a lot to learn here, and I've hardly scratched the surface. But my hope is that it at least gives you a starting point.

19 Jan 20219min

I do a lot of our Software Design work while walking!

I do a lot of our Software Design work while walking!

When I am sitting in front of my machine, I want to be coding (or doing something that I really need the machine for). Design work doesn't necessarily fall in that category for me - at least not all the time.

15 Jan 20216min

Should your Product Manager have to be cognizant of your Architecture?

Should your Product Manager have to be cognizant of your Architecture?

The correct answer is "No". Or, is it? It really depends on a few different factors. Let's talk about a few pros and cons of either approach.

14 Jan 20214min

When we embarked on building a product, we expected some challenges. But not a few others.

When we embarked on building a product, we expected some challenges. But not a few others.

I knew we would have engineering challenges and that didn't bother me (having done this for a while). But what kept me awake were the roadblocks that were bound to be there that I had little clue about!

12 Jan 20219min

The True Cost of Meetings - it is more than what you think

The True Cost of Meetings - it is more than what you think

How much time are you spending in meetings? And are you sure you needed to be in these meetings?

10 Jan 20219min

One approach to create UX Designs is to draw them out quickly without relying on tools

One approach to create UX Designs is to draw them out quickly without relying on tools

If you can draw, this approach will work really well! But, even if you are like me and cannot really draw, it will still save you a ton of time if you manually drew out the UI pages to share with your development team.

31 Des 202010min

User Experience(UX) Designs for Web and Mobile Apps

User Experience(UX) Designs for Web and Mobile Apps

While it would save time (which is priceless for everyone, not to mention smaller startups where it is even more valuable!) to use UX designs created for the Web for Mobile Apps, and vice-versa, it is hardly ever possible (if a seamless User Experience across devices is at the top of your priority list).

26 Des 20207min

How to deal with the issue of Bot Sign ups?

How to deal with the issue of Bot Sign ups?

Well, as technology improves, we get smarter as humans. But, so do bots. There's any number of things you can, and should, do to ensure your app is not hit with bot (aka: fake) sign ups.

26 Des 20202min

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