Content + Commerce: A Love Story
Fashion People13 Jun 2025

Content + Commerce: A Love Story

Today on the pod, Lauren is joined by her good buds, Claire Mazur and Erica Cerulo, co-founders of 831 Stories (which could be described as the Blumhouse of the romance genre). Claire and Erica are serial entrepreneurs (you may have shopped their previous business, Of a Kind) and experts in using stories to drive sales of actual products. They discuss the dos and don’ts of content and commerce, how to make good merch, podcasting, the Foster sisters, and plenty more. ‘Everyone Reads Romance Novels’ T-Shirt‘Enemies to Lovers’ Trope Hat‘Second Chance Romance’ Trope Hat‘Forced Proximity’ Trope Hat‘Real Men Read Romance’ T-ShirtMischief Fan Club T-Shirt To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

Episoder(214)

Love Wins

Love Wins

Lauren’s guest is jewelry designer Pamela Love, who just released her very own deck of tarot cards and accompanying guidebook, The Infinite Door, illustrated by her longtime collaborator, Krys Manieck...

17 Okt 202552min

The Great Fashion Defenestration

The Great Fashion Defenestration

Lauren’s guests are Laura Brown and Kristina O’Neill, authors of All the Cool Girls Get Fired: How to Let Go of Being Let Go and Come Back on Top. They discuss the core tenets of their manifesto, what...

14 Okt 202548min

Fashion Is Transformed

Fashion Is Transformed

Lauren is joined by Interview magazine editor-in-chief Mel Ottenberg to discuss what was an incredibly nerve-wracking and paranoia-filled, but ultimately creatively successful month of fashion shows. ...

10 Okt 202556min

We’re Chanel Girls Now

We’re Chanel Girls Now

Lauren is joined by writer and stylist Becky Malinsky to discuss Paris Fashion Week, starting with Yves Saint Laurent and leading all the way up to Chanel. They break down Matthieu Blazy’s first colle...

7 Okt 20251h 3min

Jane Addiction

Jane Addiction

Lauren’s guest is ultra-popular recurring guest Marisa Meltzer, this time to discuss her new book, It Girl: The Life and Legacy of Jane Birkin. The conversation is a great primer: they talk about Birk...

3 Okt 202549min

The Good, the Bad, and the Versace

The Good, the Bad, and the Versace

Lauren and New York Times reporter Jacob Gallagher reflect on the Milan Fashion Fashion Week that was, including debuts at Gucci, Jil Sander, Versace, and Bottega Veneta. They also preview a bit of wh...

30 Sep 202546min

Resale Fever

Resale Fever

In a special live taping at WSA, Lauren is joined by The RealReal’s Kristen Naiman, Marisa Meltzer, Erika Veurink, and Puck’s very own Sarah Shapiro for a spirited chat on fashion’s resale boom. The g...

26 Sep 202555min

Simone Rocha’s Ascendance and the Alaïa Effect

Simone Rocha’s Ascendance and the Alaïa Effect

Lauren is joined by her pal Leah Chernikoff, executive editor over at Harper’s Bazaar. They cover the best of what they saw at London Fashion Week, preview what’s to come in Milan, and debate good wri...

23 Sep 202544min

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