The Move13 Nov 2024

The Move in Marketing Through a Healthcare Crisis with Amy Comeau

Leading Through Crisis: Amy Comeau's Journey in Healthcare Marketing In this episode of 'The Move', we welcome Amy Comeau, former Vice President of Marketing at Emory Healthcare and author of 'Every Storm Runs Out of Rain'. Amy discusses her unique transition from opera to healthcare marketing, facing challenges like the Ebola scare and the COVID-19 pandemic. Key themes include the evolution from traditional to data-driven marketing, fostering a resilient team, leadership and empathy in crisis, and managing mental health. Learn about Amy's leadership strategies, the impact of the pandemic, and the importance of human connection and self-care. The episode also highlights her journey of writing her book inspired by her experiences during the pandemic. 00:00 The Unexpected Call: Handling the Ebola Crisis 01:14 Introducing Amy Comeau: A Journey Through Healthcare Marketing 04:06 From Opera to Healthcare: Amy's Career Transition 05:16 Navigating Challenges: From 9/11 to Emory Healthcare 13:53 Building a Data-Driven Marketing Team 25:59 The Onset of COVID-19: Early Days and Initial Reactions 36:31 Leadership Reflections During Crisis 36:59 Addressing Social Unrest and Team Diversity 40:07 Empathy in Leadership 42:49 Navigating Pandemic Challenges as a Parent 46:46 Healthcare Marketing Evolution 53:53 Personal Struggles and Mental Health 01:04:39 Hybrid Work and Future of Marketing 01:07:45 Final Thoughts and Takeaways Learn more about your ad choices. Visit megaphone.fm/adchoices

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(26)

The Move in Mental Health Marketing: Breaking Stigma & Saving Lives with Lindsey Meyers

In this episode of 'The Move,' host Larry Williams engages in a compelling conversation with Lindsey Meyers from Avera Health. They discuss the critical issue of suicide prevention and the rapid decis...

18 Mar 202536min

The Move in Building a Professional Network with Joy Sutton

In this episode, Larry Williams speaks with Joy Sutton, VP of Brand and Communications at American Addiction Centers. Joy shares her insightful perspective on networking, emphasizing the importance of...

18 Des 202448min

The Move in Marrying Marketing Execution with Operational Intelligence with Kristen Cover

In this episode of 'The Move,' host Larry Williams interviews Kristen Cover, the Associate Vice President of Business Development and Marketing at Dell Children's Health Plan. Kristen shares her uni...

10 Des 202430min

The Move in Healthcare Marketing to GenX

In this episode, we are joined by Alan Shoebridge, Associate Vice President and Chief Communication Officer at Providence. Alan shares his expertise on healthcare marketing, discussing how to effectiv...

3 Des 202438min

The Move in Boosting Healthcare Talent Engagement & Retention with Frank Lococo and Katie Beach

In this episode, Larry Williams dives deep into the crucial intersection of people, culture, and marketing with Nebraska Medicine’s Katie Beach, VP of People Operations, and Franklin Lococo, VP of Mar...

19 Nov 202437min

The Move in Healthcare Marketing Technology with Dan Lavelle

In this episode of The Move, Larry Williams interviews Dan Lavelle, Chief Product Officer at Unlock Health. Dan shares his deeply personal motivation for working in healthcare, stemming from his mothe...

25 Okt 202439min

The Move in Creating Behavioral Healthcare Culture and Team with Michael Castanon

In this episode of 'The Move,' host Larry Williams interviews Michael Castanon, founder and CEO of CarePredictor, Mindfully, and Alter Behavioral Health. They discuss the critical role of culture and ...

17 Okt 202437min