Top 3 Lessons From Spending $1.5M Profitably on Meta Ads

Top 3 Lessons From Spending $1.5M Profitably on Meta Ads

In this episode, Alex shares the hard-earned lessons from spending over $1.5 million on Instagram and Meta ads. If you're running paid ads and struggling to make them work—or wondering whether Meta ads are even worth it anymore—this video is for you.

🚀 You'll Learn:

• Why most Meta ads fail at first

• The role of capital and what to expect early on

• Why you must understand hooks, CTAs, and creative angles

• How to handle account restrictions and support nightmares

• The surprising power of a hard paywall strategy

This is a masterclass on performance marketing, creative testing, and building profitable mobile apps through paid acquisition.

👀 Don’t miss Alex’s story of spending $14K/day and generating 1,000+ trials in a single day.

Watch the full episode: https://youtube.com/live/iYCPvl0jipE?feature=share

Work with us: https://www.appmasters.com

Indie App Santa: https://www.indieappsanta.com

Get training, coaching, and community: ⁠https://appmastersacademy.com/

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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Episoder(957)

Boost Your App's Engagement & Revenue NOW with These Little Tricks!

Boost Your App's Engagement & Revenue NOW with These Little Tricks!

Master the art of user engagement and skyrocket your subscription app profits! Discover hidden tactics to turn casual users into loyal subscribers. Learn how to boost user engagement, increase retention, and convert more trial users. From crafting compelling emails to perfecting the subscription conversion process, this podcast covers it all. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

6 Aug 20245min

An Ex-Googler’s Guide to Google UAC for iOS

An Ex-Googler’s Guide to Google UAC for iOS

In this interview, we get into the intricacies of Google UAC strategies for iOS apps post Apple's introduction of App Tracking Transparency (ATT). We are joined by ex-googler and founder of CandidConsulting LLC, Ashley Black. Ashley will describe, in detail, Google’s initial response to ATT and talk about modeled conversions. We will also uncover the challenges and limitations Google faces with iOS ad inventory, particularly the inability to prompt for ATT in browsers and the significant enhancements brought, including web-to-app tracking. You will discover: - Effective tips on iOS campaigns with Google UAC - The impact of the YouTube app implementing ATT - Tackle tracking limitations on iOS Learn More: https://www.linkedin.com/in/ashleym-black/ https://www.candidconsultinggroup.com App Audits: https://apps.apple.com/us/app/talk-or-not-mystery-fun-chat/id925631318 https://play.google.com/store/apps/details?id=com.MohdNazir.WordGather&pcampaignid=web_share You can also watch the video: https://youtube.com/live/0p7h1JIR4yw Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

5 Aug 20241h 17min

Try These 2 Retention & Monetization Strategies (Stolen From 7-Figure Apps)

Try These 2 Retention & Monetization Strategies (Stolen From 7-Figure Apps)

This video unlocks the secrets used by successful 7-figure apps to keep users engaged and coming back for more. You'll discover: -The 3 Essential Rooms for App Success: Acquisition, Engagement, & Retention & Monetization -Network Effect Power: How to leverage user connections to skyrocket app value -LiveOps Strategies: Dynamically create exciting offers to keep users hooked Learn how to: -Turn a single-player app into a thriving community -Craft irresistible retention strategies -Implement proven LiveOps tactics for maximum impact Is your app ready for a 7-figure exit? Watch now and unlock its full potential! 🚀 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

30 Jul 202411min

7 Mistakes to Avoid When Launching Your App

7 Mistakes to Avoid When Launching Your App

Uncovering the 7 Deadly Sins of App Launches. From overlooking in-app purchases to neglecting onboarding, countless app developers fall into common traps that can derail their launch. Discover the hidden pitfalls that sink many apps before they take off. Learn how to avoid these mistakes and launch an app destined for success. Leave a comment below if you have any questions you want us to highlight in a future Podcasts. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

23 Jul 20246min

$400,000 in Sales in 7 Months on Upwork Using AI

$400,000 in Sales in 7 Months on Upwork Using AI

This week's guest built an AI proposal tool that helped him generate $400K in sales through UpWork.. Daniel Reiling is the Co-Founder & CTO of Ecordia Studios - the company that helps you design, build, and launch your app fast. In addition, you will discover the power of data-driven product development and proven strategies to excel as a freelancer through tools like Pouncer AI. You will discover: - Mastering product analytics and A/B testing with PostHog - Unlocking user insights to optimize app performance - Biggest mistakes that 1st time app founders make - Freelancing success strategies with Pouncer AI Learn More: https://www.pouncer.ai/ https://ecordia.com https://www.linkedin.com/in/danielreiling/ App Audits: https://apps.apple.com/app/apple-store/id1548649551 https://apps.apple.com/app/colouring-games-kids-baby-2-6/id1525157190 You can also watch the video: https://youtube.com/live/86J3ZkYN7mk Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

22 Jul 20241h 10min

Insights From Running $20M in Rewarded User Acquisition Campaigns

Insights From Running $20M in Rewarded User Acquisition Campaigns

In this live stream, we have Alexander Hrankin who has spent over $20M for 20 different rewarded ad channels before he decided to fix the problems he saw with rewarded user acquisition. You will discover the ins and outs of rewarded user acquisition, including when to integrate it into your marketing strategy Alex’s journey in the marketing and advertising industry began at TapMedia, where he demonstrated impressive growth in app performance campaigns and major partnerships. Later, at MYAPPFREE, Alexander played a pivotal role in scaling the company’s revenue dramatically from $1.2M in 2018 to $22M in 2021. Alexander is currently the CEO and Co-Founder of Scrambly, a rewarded-discovery platform focused on user gaming and app discovery, and he will dive into the complexities of rewarded user acquisition which he is an expert on. You will discover: -The biggest hurdle to overcome with rewarded UA -The various models and placements for rewarded traffic -Key metrics for evaluating the success of your rewarded UA campaign -Potential risks associated with rewarded UA and strategies to mitigate them -The return on ad spend (ROAS) you can expect with rewarded UA Learn More: https://scrambly.io/https://www.linkedin.com/in/alexander-hrankin-181780138/ App Audits: https://play.google.com/store/apps/details?id=com.stimulerhttps://apps.apple.com/us/app/animath-math-solver-helper/id1615638274 You can also watch the video: https://youtube.com/live/YbbMPkhm7jc Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

15 Jul 20241h 9min

How to Transform ANY Business into a Profitable APP Business

How to Transform ANY Business into a Profitable APP Business

Hear it straight from the source! This SubSummit interview dives into the groundbreaking strategy for creators to build a successful app and achieve PRODUCT-MARKET FIT. Discover: - The NEW Playbook for creators to launch the THRIVING app - How to leverage your audience for a successful PAID app launch - The SECRET to validating your app idea - Crucial insights on iOS vs Android PRICING strategies - CRITICAL mistakes to AVOID for a smooth app launch (Based on REAL Experience!) This SubSummit interview is a MUST-WATCH for creators who want to: - Become app entrepreneurs - Achieve product-market fit with their audience - Build a sustainable, high-margin income stream - Learn from the best and take your creator business to the next level! You can also watch the video: https://youtu.be/XAQoQ08ilbg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

10 Jul 202444min

Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel

Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel

Our guest for this episode will reveal strategies to run successful ad campaigns on Meta. In this live stream, we have Marcus Burke, an expert in user acquisition and growth strategy with a focus on Meta Ads, Web2App flows, and creative strategy. Recognized as a Top 5 App Marketer of the Year by the App Promotion Summit and an App Leader by Business Of Apps, Marcus’ LinkedIn content has guided many app founders and marketers trying to crack Meta for their products. You will discover: - Why you can’t treat Meta as a singular channel - The intricacies of SKAN, AEM, and Web2app - How to dial in your funnel for Meta - The creative testing process that converts - Strategies to scale your successful campaigns Learn More: https://www.linkedin.com/in/marcusburke/ App Audits: https://apps.apple.com/app/stolen-check-report-retrieve/id1630145248 https://play.google.com/store/apps/details?id=com.Freezerz.BubbleShooterGame You can also watch the video: https://youtube.com/live/yaSBsMhnygU Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************

8 Jul 20241h 26min

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