Content Is Profit17 Jul 2025

Honoring Steve Sims: The Art of Achieving Ridiculous Goals

This week on Content Is Profit, we're re-releasing two incredibly special episodes featuring the late, great Steve Sims. Steve, an acclaimed coach and bestselling author, profoundly impacted countless lives, including ours. His recent passing was deeply felt across the industry, and in his honor, we're bringing back these powerful conversations. More than just an episode, this is a tribute to Steve's bold, unapologetic spirit and invaluable wisdom. He was a man who fearlessly pursued his dreams, remaining true to himself, and in doing so, attracted an incredible network of successful individuals. Join us as we celebrate his legacy, and prepare to be inspired by a man who helped thousands! Do you know anyone that’s worked with Sir Elton John or Elon Musk? Sent people down to see the wreck of the Titanic on the sea bed? Or closed museums in Florence for a private dinner party and then had Andrea Bocelli serenade them while they eat their pasta? You do now. Steve Sims has crafted a space in the world as someone that can make things happen. His “Go For Stupid” mindset has made him a high-achiever and is probably one of the most well-connected men on this planet. His daily job is to make the impossible possible. Also, he recently published his second book: Go For Stupid. In this conversation, we explored: 🔥Developing A “Go For Stupid” Attitude! 🔥1 Billion Like vs. 100 Conversations 🔥Coaching Exercise To Achieve Your Ultimate Goals 🔥And Much More! Steve's Legacy: ⁠https://www.stevedsims.com/⁠ Books: ⁠https://www.stevedsims.com/#books⁠ Connect with Fonzi: ⁠Facebook⁠ ⁠Instagram⁠ ⁠LinkedIn⁠ ⁠Twitter⁠ Connect with LUISDA: ⁠Facebook⁠ ⁠Instagram⁠ ⁠LinkedIn⁠ ⁠Twitter⁠ Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes ⁠here⁠. If this episode was helpful, please don’t forget to ⁠leave us a review by clicking here⁠, and share it with a friend.

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Episoder(729)

From Cold To Sold With This 3-Step Content Principle

Fonzi sent me a text on his drive home. One line. "The reason we create content is to create trust. Trust generates demand." And that text turned into this whole episode. Because here's what most p...

14 Aug 35min

We are back! Are You a Slave to Your Own Content?

Fonzie is back. And he came back with the thing every creator feels but nobody says out loud... "I already posted about this." You wake up. You know you have to publish. The idea shows up. And then ...

5 Aug 36min

The Gap Between Your Idea and the Finished Thing Just Disappeared

Not that long ago, if you wanted to experience something creative... a song, a video, a piece of art... you had to wait for someone else to make it. You were a consumer. Today, that flipped. If you ca...

10 Jul 14min

The Comments You're Scared Of Are Growing Your Business

This morning I woke up to a flood of comments on our Football Show. Some were laughing with us. Some were insulting my accent, my English, my opinion on a soccer game. And here's the part that doesn'...

3 Jul 21min

Can You Actually Grow a Podcast Without Ads? (What 10 Days of Daily Episodes Taught Us)

We ran a daily podcast for 12 days straight... and the numbers genuinely surprised me. In this behind-the-scenes solo, I open up the actual dashboard on our newest passion project (a daily soccer s...

26 Jun 24min

We Cut Our Content Production From 6 Hours to 40 Minutes (Here's the System)

This week I did something I've been telling people to do for years but had been too comfortable to try myself. I pushed for volume. A daily podcast. Ten clips a day. Twenty pieces of content across ev...

19 Jun 22min

She Got 1 Billion Views in 30 Days (The System Behind It)

A creator just did almost a billion views in 30 days. One month. I had to put my phone down. But the number isn't the story. The story is what she built behind it... and the second I understood it, I...

12 Jun 19min

Monetizing Events & The 3 Phases Nobody Talks About

I've been away a few days... and there's a reason I had to come back and tell you about. The first real event Fonzie and I ever drove to, we went for one thing: customers. We came home with zer...

4 Jun 23min