Raise Your Visibility Online — LinkedIn, AI and Tools for Business Growth6 Aug 2025

From Tech to TEDx: Camilla Long on Building a Visible Brand Through Storytelling

Want to raise your visibility and connect more powerfully with your audience?

In this episode, I sit down with Camilla Long, co-founder of Bespoke Communications, to explore how authentic communication can transform your business and leadership presence.

Camilla shares her journey from software developer to communications expert, the lessons she’s learned about building a high-performance team, and how storytelling and empathy mapping can help you stand out online.

You’ll learn:

Why communication is the secret weapon for business growth
How to build a team with complementary strengths
The value of coaching and fresh external perspectives
How to balance personal vs business visibility online
Practical tools like empathy mapping to elevate your content and leadership

Listen in if you’re a business owner, team leader, or entrepreneur ready to communicate with more clarity, connection, and confidence.

Timestamps:

00:00 – Introduction
02:00 – Camilla’s background & business journey
06:30 – Building Bespoke Communications
12:00 – Team structure & operations
18:00 – Personal visibility & online presence
25:00 – The future of business: online vs in-person
32:00 – Communication strategies for management teams
38:00 – Closing thoughts & how to connect

Connect with Camilla Long & Bespoke Communications:

Website: https://bespokecomms.net
LinkedIn: https://www.linkedin.com/in/camillalong/

Connect with Louise Brogan:

Website: https://louisebrogan.com
LinkedIn: https://www.linkedin.com/in/louisebrogan/

Subscribe & Review: If you enjoyed this episode, please subscribe and leave a review! Your feedback helps us reach more listeners and bring you more inspiring stories and actionable advice.

BusinessPodcast #WomenInBusiness #Entrepreneurship #Communication #PersonalBranding #PodcastShowNotes

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