Win Customers’ Attention with This Clever Strategy
Problem Solvers15 Sep 2025

Win Customers’ Attention with This Clever Strategy

Branding expert Laura Ries joins Jason to talk about her new book, The Strategic Enemy , and the power of positioning. Together, they break down how companies can define what they stand against, win customers, and become the go-to name in their category. This is a packed conversation about how to create campaigns that resonate and understand the strategy behind the marketing that shapes our world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(456)

Very Real Talk About Launching A Startup

Very Real Talk About Launching A Startup

This is how founders should always talk! Chris Mears has been in startups for 20 years, and talks honestly about the challenges of getting his new one, Wild Clean, off the ground. Contribute to his Ki...

10 Apr 202334min

How to Win Big in a Recession

How to Win Big in a Recession

Pat Flynn and Matt Garland of Smart Passive Income share what entrepreneurs need to do today to improve their business. This is a special bonus "roundtable" episode of Problem Solvers, and the beginni...

7 Apr 202356min

His Product Wouldn't Sell... Until He Changed This

His Product Wouldn't Sell... Until He Changed This

Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Apr 202328min

Why This Brand Shares Its Customers' Worst Insults

Why This Brand Shares Its Customers' Worst Insults

Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Mar 202329min

Finding Your Company's Deep Purpose

Finding Your Company's Deep Purpose

Learn more about your ad choices. Visit megaphone.fm/adchoices

20 Mar 202331min

The 6-Step Plan to Growing A Small Business

The 6-Step Plan to Growing A Small Business

Donald Miller made 537 mistakes in growing his business, and he did six things right. In this episode, the author of the new book "How to Grow Your Small Business" explains all six. Learn more about y...

13 Mar 202327min

The 3 Most Important Questions, with Naveen Jain

The 3 Most Important Questions, with Naveen Jain

Learn more about your ad choices. Visit megaphone.fm/adchoices

6 Mar 202354min

Hey, Leaders: Would You Follow You?

Hey, Leaders: Would You Follow You?

Leadership expert Logan Stout asks his clients that all the time. In this episode, he explains how leaders lose their way, and takes us into a powerful coaching session where he helped a leader reconn...

27 Feb 202328min

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