Win Customers’ Attention with This Clever Strategy
Problem Solvers15 Sep 2025

Win Customers’ Attention with This Clever Strategy

Branding expert Laura Ries joins Jason to talk about her new book, The Strategic Enemy , and the power of positioning. Together, they break down how companies can define what they stand against, win customers, and become the go-to name in their category. This is a packed conversation about how to create campaigns that resonate and understand the strategy behind the marketing that shapes our world. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episoder(456)

You're Prepared For Crisis, Whether You Know It Or Not

You're Prepared For Crisis, Whether You Know It Or Not

Entrepreneurs can get through anything. Why? Because they've already been prepared for the worst. Hear host Jason Feifer's thoughts, and then a conversation with "The Soul of an Entrepreneur" author D...

15 Jun 202027min

How to Be A Better Writer

How to Be A Better Writer

Learn more about your ad choices. Visit megaphone.fm/adchoices

8 Jun 202028min

Why Now Is The Best Time To Go For It

Why Now Is The Best Time To Go For It

Learn more about your ad choices. Visit megaphone.fm/adchoices

1 Jun 202025min

"I Pivoted My Business During Coronavirus. Now What?"

"I Pivoted My Business During Coronavirus. Now What?"

Many entrepreneurs have pivoted online, offering new digital services in order to keep their business afloat. Now they’re wondering: Is this really sustainable? Small-business expert Amanda Brinkman o...

25 Mai 202028min

Seeing Opportunity During Coronavirus, part 3

Seeing Opportunity During Coronavirus, part 3

Stories of entrepreneurs who are making fast, important changes during this crisis. Featuring: Eric Morton of American Bench Craft, Lisa Janvrin of YouthfulNest, Brian Chen of ROOM, Todd Bellomy of Fa...

18 Mai 202025min

How Big Can Our Ambitions Get?

How Big Can Our Ambitions Get?

Our ambitions drive us, but they can also consume us. How do we make the most of them, without losing ourselves? We explore with Katie Sturino, founder of Megababe. Learn more about your ad choices. V...

11 Mai 202028min

"Can I Still Pitch My Services During Coronavirus?"

"Can I Still Pitch My Services During Coronavirus?"

Learn more about your ad choices. Visit megaphone.fm/adchoices

4 Mai 202028min

What To Do When It's All Your Fault

What To Do When It's All Your Fault

Leaders are made in a time of crisis—not just because they can step up to fix things, but because they're willing to look at their own flaws and become a better leader. That's the story of Eric Edelso...

28 Apr 202019min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
utbytte
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
rss-sunn-okonomi
lederpodden
rss-markedspuls-2
okonomiamatorene
rss-fa-makro
lydartikler-fra-aftenposten
boligbobla
rss-andelige-tanker-med-camillo