AI Marketing Transformation6 Mar 2025

#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology

Join host Miguel Machado in conversation with Nicolas Babin, recognized as a top 10 thought leader in emerging technology and AI with 29 years of experience dating back to Sony's pioneering AI robotic business. As a seasoned business strategist who led Sony's AI and robotics division in Europe, Nicolas shares invaluable insights on how AI agents are revolutionizing marketing in 2025.

Key highlights:

AI Evolution Journey: Discover how Nicolas' work with Sony's AIBO robot in 1996 shaped his perspective on AI as augmentation rather than replacement
AI Agents Defined: Learn what truly constitutes an AI agent and how these autonomous AI-based programs are transforming customer engagement
Enterprise vs. Startup Implementation: Practical approaches for organizations of all sizes to leverage AI agents through both low-code/no-code platforms and dedicated data science teams
Breaking Data Silos: Strategies for CMOs to overcome legacy system challenges and unify fragmented data for effective AI implementation
Human-Centric Transformation: Why successful AI adoption depends more on change management than technology deployment

Perfect for CMOs, digital marketers, business strategists, and innovation leaders looking to implement AI agents for competitive advantage. Gain actionable insights on productivity enhancement, customer-centric marketing automation, and step-by-step transformation approaches that can increase campaign ROI by up to 15% according to the latest research.

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Episoder(27)

#11 - AI in Healthcare Marketing | Georgina Dominguez, Opella's Marketing Excellence Leader on AI Tools & Personalization

Join host Miguel Machado in conversation with Georgina Dominguez, Marketing Excellence leader at Opella (formerly Sanofi Consumer Healthcare). With 15+ years of experience across global organizations ...

30 Apr 202525min

#10 - AI Process Transformation | Christopher Penn, Trust Insights on Global AI Landscape

Join host Miguel Machado in conversation with Christopher Penn, co-founder and chief data scientist at Trust Insights, who has been at the forefront of marketing analytics and AI since 2013. As a seve...

10 Apr 202537min

#9 - AI Revolution in Client-Agency Partnerships | César Vacchiano, Scopen CEO on Future Marketing ROI

Join Miguel Machado as he explores how AI is reshaping agency-client relationships with César Vacchiano, President & CEO of Scopen. With over 32 years in the industry and global market insights across...

27 Mar 202529min

#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer

Join host Miguel Machado in conversation with Ronald Van Loon, ranked among the top 10 global AI influencers with 500,000+ followers. As CEO of Intelligent World, Ronald reveals how he's increased pro...

20 Feb 202525min

#6 - Agentic AI & Quantum Computing Revolution | Dr. Utpal Chakraborty, CTO Intel AI & Global AI Expert

Join Miguel Machado as he explores the future of AI marketing technology with Dr. Utpal Chakraborty, ranked among the top 20 generative AI experts globally. With over two decades of experience as CTO ...

5 Feb 202525min

#5 - AI Marketing: Data-Driven CPG Strategy for 10X ROI | Deepak Jose, Top 100 Analytics Innovator| ex Mars & Coca-Cola

Join Miguel Machado as he explores practical AI implementation with Deepak Jose, named among 2023's CPG Visionaries and Top 100 Innovators in Data & Analytics. Drawing from his leadership experience a...

23 Jan 202525min

#4 - Personalization vs Privacy in the AI Era | Helen Yu, CEO & Digital Transformation Expert

In this episode, Miguel Machado welcomes Helen Yu, founder and CEO of Tigon Advisory Corp., a globally recognized thought leader in AI, cybersecurity, and digital transformation. Helen reveals actiona...

2 Jan 202527min