215. Building Shoppable While Shaping a Choiceful Life

215. Building Shoppable While Shaping a Choiceful Life

What does it really take to step into entrepreneurship—and build a life rooted in freedom and choice along the way? In this episode of Beyond Better, I sit down with Heather Udo, founder and CEO of Shoppable and entrepreneur business coach.

Heather shares the early experiences that set her on the path to entrepreneurship, the story behind launching Shoppable more than 13 years ago, and the mindset shifts that helped her own her role as a founder and CEO. We also dig into practical tips you can use to step confidently into entrepreneurship, whether you’re just starting out or scaling your business.

This is an honest conversation about the realities of building a company, making intentional choices, and creating a business—and a life—that aligns with your values.

Shoppable is an embeddable e-commerce technology that enables brands, retailers, creators, and publishers to power shoppable experiences anywhere online. Beyond her role leading Shoppable, Heather also coaches early-stage tech entrepreneurs as they navigate the challenges of building and growing their businesses.

If you’ve ever wondered how to merge business-building with life design—or how to truly embrace your identity as an entrepreneur—you won’t want to miss this inspiring conversation

Learn more about Heather and Shoppable:

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Episoder(247)

180. Developing resilience as a high achiever, with Nina Sossamon-Pogue

180. Developing resilience as a high achiever, with Nina Sossamon-Pogue

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179. The magic behind a great book, with Richelle Fredson

179. The magic behind a great book, with Richelle Fredson

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5 Mar 202548min

178. The spirituality of aging, with the Midlife Muse, Dr. Amanda Hanson

178. The spirituality of aging, with the Midlife Muse, Dr. Amanda Hanson

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177. Learning Portuguese and Living Abroad, with Anita da Silva

177. Learning Portuguese and Living Abroad, with Anita da Silva

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19 Feb 202550min

176. Why your book is needed now more than ever

176. Why your book is needed now more than ever

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12 Feb 202534min

175. Storytelling to rewrite beliefs and change behaviors, with Christina Blacken

175. Storytelling to rewrite beliefs and change behaviors, with Christina Blacken

Christina’s personal story is as powerful as her professional journey. She grew up as an outsider in Utah—one of the few Black, female, liberal individuals in a predominantly white, conservative, and ...

5 Feb 202554min

174. Your time to rise, with author Arivee Vargas

174. Your time to rise, with author Arivee Vargas

In this episode of Beyond Better, I talk with client and published author (!) Arivee Vargas to explore her journey of professional reinvention. Arivee shares how she transitioned from a high-achieving...

29 Jan 202553min

173. Co-authoring a book and becoming coachable, with authors Jacquelyn Lane + Scott Osman

173. Co-authoring a book and becoming coachable, with authors Jacquelyn Lane + Scott Osman

This week on Beyond Better, I welcome Scott Osman and Jacquelyn Lane of 100 Coaches Agency, an organization cofounded with Marshall Goldsmith in 2016, designed to amplify the collective impact of the ...

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