The Age of the Savvy Media Buyer (with Darrick Li)

Staying on top of the tricks of the trade as a media buyer has become steadily more complicated. With so much emphasis on programmatic buying and self-service adtech solutions, an updated education on...

30 Sep 202023min

In reaction to the current worldwide social movement against racial inequality, many companies are scrambling to improve their diversity, equity, and inclusion (DEI) strategies. In this episode, DEI e...

26 Aug 202026min

While most consumers are familiar with ads that promote the sale of products and services, many may be less familiar with cause-based campaigns—campaigns that the market the missions and movements of ...

20 Jul 202043min

The subscription box market is worth an estimated $15 billion, according to McKinsey. In addition to the convenience factor, this industry's radical growth is partly due to our transition into a post-...

27 Mai 202038min

Even with social distancing feeling like the new normal, advertising and marketing professionals must continue grappling with the constraints a 'work from home' lifestyle puts on their professional an...

28 Apr 202024min

With the world changing drastically these past few weeks, this episode on creating and sharing ideas is even more relevant. Citizens across the globe are faced with a new normal as they deal with abru...

28 Mar 202032min

Have you ever wanted to pursue an executive leadership role, but didn't know where to start? This month's episode features seasoned advertising veteran Sean Finnegan, who has years of fearless leaders...

17 Feb 202045min

Whether you're an ad buyer yourself, or just invested in the success of your company's media buying, you've probably wondered how the best of the best invest their media dollars. Luke Lambert spends...

19 Jan 202053min