Future-proof your marketing career: Ad Age Future of Advertising 2030
Ad Age Insider26 Sep 2025

Future-proof your marketing career: Ad Age Future of Advertising 2030

Ad Age reporters dig into the evolution of skills needed to climb the ad industry ladder amid industry transformation. From the new responsibilities CMOs will take on as AI automates other C-suite roles to how entry-level marketers should differentiate their expertise, listen to hear insights that will inform your career path strategy.

This series is in celebration of Ad Age's Future of Advertising 2030 editorial package, which includes insights across marketing, media, agencies and technology. Read more here, and subscribe to Ad Age All Access to read the full series, including deep reporting, exclusive data, expert insights and interactive elements. Through Sept. 26, get the best deal yet on an Ad Age All Access subscription.

Dig deeper on the topics mentioned in this week's episode:

~Read Ad Age's Future of Advertising 2030 package

~The CMO job in 2030

~The evolution of entry-level skillsets

~How to incorporate AI into your work

~Inside the 2030 ad agency

~2030 readiness checklist

~The future of creativity

Episoder(189)

Refinery29's Philippe von Borries and Piera Gelardi

Refinery29's Philippe von Borries and Piera Gelardi

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Nick Brien, CEO Americas of Dentsu Aegis Network

Nick Brien, CEO Americas of Dentsu Aegis Network

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Studio 71 co-founder Reza Izad

Studio 71 co-founder Reza Izad

Chances are, even if you are an avid consumer of short form streaming videos, you've never heard of Studio 71. But you've seen their work — or at least your kids have. From Canadian YouTube superstar ...

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When Hernan Lopez left his post as president and CEO of Fox International Channels in 2016 to launch a podcast company people asked him a straightforward question: Are you nuts? But he saw parallels b...

6 Sep 201829min

Sub Rosa founder Michael Ventura gets empathic

Sub Rosa founder Michael Ventura gets empathic

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30 Aug 201832min

How Terry Young, CEO of Sparks & Honey, is mapping culture

How Terry Young, CEO of Sparks & Honey, is mapping culture

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23 Aug 201830min

USA Today Network CRO Kevin Gentzel

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A zen koan for 2018: How, as a media company today, does one build both scale and trust? It might be easy to cultivate one, but it often comes at the expense of the other. The USA Today Network has ma...

16 Aug 201838min

Arnold Worldwide CEO Kiran Smith

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On the first day of her job as CEO, Kiran Smith broke her left foot. What could easily be interpreted as a bad omen turned out to be a blessing in a cast: Smith says the boot she's had to wear these p...

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