USA Today Network CRO Kevin Gentzel
Ad Age Insider16 Aug 2018

USA Today Network CRO Kevin Gentzel

A zen koan for 2018: How, as a media company today, does one build both scale and trust? It might be easy to cultivate one, but it often comes at the expense of the other. The USA Today Network has managed to do both. With 109 local papers scattered throughout the country, the newspaper company has certainly cobbled together scale. And the journalists on the ground are putting the lie to the idea of "fake news," picking up three Pulitzers for the network this year alone. Still, news is a tough business. And local news is even tougher. USA Today Network has seen continued growth in digital revenue, but not enough to offset declines in traditional advertising. Tasked with solving that riddle is Kevin Gentzel, who joins us on the podcast today.

Episoder(189)

Karina Wilsher, Anomaly's next global CEO

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Aaron Walton, co-founder, Walton Isaacson

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Lizzie Widhelm, Pandora svp of ad innovation

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Rich Antoniello, CEO of Complex Media

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Troy Ruhanen, president and CEO, TBWA Worldwide

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25 Okt 201835min

Frances Webster, co-founder and CEO, Walrus

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18 Okt 201823min

Andrew McKechnie, chief creative officer at Verizon

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11 Okt 201838min

Jon Steinberg, Cheddar founder

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4 Okt 201832min

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