Tech Talks Daily15 Jun 2023

2413: How Wix is Advancing Website Creation With an AI Text Creator

In this episode of Tech Talks Daily, I sit down with Oz Golan and Eli Brosh, from Wix, a leading global SaaS platform, to discuss their groundbreaking development in the sphere of Artificial Intelligence - the AI Text Creator. This cutting-edge feature, developed in collaboration with OpenAI's GPT-3, is designed to facilitate the generation of high-quality and uniquely-tailored content for users' websites.

We dive into the intricate development process of integrating GPT-3 into the Wix editor, the challenges faced, and the gratifying results of user adoption and retention. Discover how this AI feature is transforming the website content creation process, making it more efficient and less time-consuming for users.

My guests share exclusive insights about the capabilities of this AI technology and Wix's future plans, including expanding language support and adding new features. He underscores the significance of validating each feature to ensure it contributes genuine value to users' websites and overall business success.

This conversation offers an intriguing exploration of how AI technology is increasingly being leveraged to streamline website-building and content creation, ultimately enhancing the quality of online presence. Whether you're a tech enthusiast or a business owner seeking to optimize your digital presence, this episode is packed with valuable insights. Join us as we explore the exciting frontier of AI in website content creation.

About the guests

Dr. Eli Brosh is the Head of AI Research at Wix, where he is working on future-looking technologies to enhance and reinvent the website design experience.
Prior to Wix, Eli held AI leadership positions in leading startups in the fields of visual driving analytics and smartphone-based medical diagnostics. Eli holds a Ph.D. in Computer Science from Columbia University and has authored multiple publications and patents.
Oz Golan is a Product Manager in Wix's Editor division. He has over 10 years of experience in SaaS B2C and B2B environments with millions of end-users. His expertise is in building high converting, long retention, and high CLV products.

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