Blogcast #64: Buyer's Value Journey Map
This is an Impact Pricing Blog published on June 15, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/buyers-value-journey-map/ If...
22 Jul 20222min
Memecast #67: Perceived Value
We all want our salespeople to sell more value. What does that actually mean though? If we think about it, our customers, whether they be consumers or businesses, they buy value. They exchange money f...
20 Jul 20221min
Grants, Scholarships, and Loans as Huge Factors of Pricing in Higher Education with Christine Carragee
Christine Carragee has been working as Carragee Consulting's Business Consultant for more than six years now. She's done two different stints at the Vendavo – first as their Senior Pricing Consultant ...
18 Jul 202221min
Blogcast #63: To Fee or Not to Fee?
This is an Impact Pricing Blog published on June 8, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/to-fee-or-not-to-fee/ If you ...
15 Jul 20223min
Memecast #66: Consumer Value
Last week, we talked about economic value and how businesses are able to calculate how much money are they going to make or save based on buying and using your product or solution. Sadly, consumers ca...
13 Jul 20221min
Competitive Pricing Strategy: How to Make Your Products Stand Out from Competitors with Dale Harrison
Dale Harrison has been consulting in life sciences for seven years now, but he's been an executive in biotech for 16 years. Dale started his career as a physicist. In this episode, Dale shares how he'...
11 Jul 202228min
Blogcast #62: The Power of Economic Value
This is an Impact Pricing Blog published on June 1, 2022, turned into an audio podcast so you can listen on the go. Read Full Article Here: https://impactpricing.com/blog/the-power-of-economic-value/ ...
8 Jul 20222min
Memecast #65: Economic Value
It's true, every time we buy something, we buy it because we think we get more value than the price it's going to cost us. It's kind of hard for us as consumers to say how much is that value, and we t...
6 Jul 20221min
