The Found Podcast with Molly Knuth25 Okt 2022

Episode 113: Personal Branding with Maddie Peschong

Hey there and welcome to this week's episode of The Found Podcast! Today I'm chatting with my longtime social media friend and recent real-life friend, Maddie Peschong. Maddie is a photographer turned brand photographer and coach. She's just so sweet and authentic which really comes through in this week's interview. Her advice is simple and straightforward, and she shares strategies you can apply today to uplevel your own personal brand. So let's dig in to this interview! Key Takeaways

Maddie has been a photographer for ten years and changed her focus to branding exclusively in the last 18 months. She summarizes her business to say she takes the photos that help people grow.
Maddie has an interesting career path that has followed her big energy. She studied journalism in college and worked for some big brands before returning to Sioux Falls, South Dakota. She worked at a marketing agency while building her photography business up to full time.
She loves when clients look behind the camera and see a whole new version of themselves.
Ironically, Maddie says brand photography isn't for everyone. The daily things you do to connect are important too!
Maddie says choosing between how you show up online for yourself and what your audience needs from you is a Venn Diagram. You need to be in the intersection of both.
Personal branding allows business owners to change their minds: "Personal branding is based on people and people change."
Maddie discusses her Three Rs: Reputation, Rapport, and Relationships. Her new group coaching program, Rebrand, focuses on these essential elements of a strong personal brand.
Two things you can do for your personal brand today: Take some time to imagine and journal your ideal business. A little simpler: Give Instagram stories a try.
Maddie mentions Suzy Holman and the podcast Normal Gossip as some personal brands she likes to follow.

Connect with Maddie Learn more about Maddie on her website and follow her on Facebook and Instagram. And listen in to her own podcast: Take It Personally on iTunes or Spotify. Follow for More Follow me, Molly Knuth on Instagram and Facebook.

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(284)

261: 7 Truths About Rural America They Don't Want You to Hear

I'm angry this week. Not flip-a-table angry. The kind of angry that makes you sit up and say: this is wrong, and I want to be part of the solution. Rural America has been talked about, talked at, and ...

15 Jul 57min

260: What Table Were You Actually Built For? A Self-Leadership Framework for Small Town Business Owners

This one is personal. Episode 260 is a solo cast, and it's the episode I've been sitting with for a while. I'm sharing what's been happening in real time in my career this year, not as a pivot story o...

8 Jul 34min

259: 28% Is Not Enough: Sarah Jakle on DemocraShe, Civic Engagement, and Why High School Girls Are the Future of Government

I get pitches in my inbox every day. Most of them I can't fit into the schedule, no matter how great they are. This one stopped me cold. Sarah Jakle is the founder and executive director of DemocraShe...

1 Jul 50min

258: In Order to Succeed, Help Others Succeed First: Josie Manternach on Teaching, Military Life, and Making a Difference in Rural Iowa

I've known Josie Manternach since she was roughly in first grade, and I still learned things about her in this conversation that I didn't know. Josie is an educator by trade, a military spouse, a mom,...

24 Jun 42min

257: Stand at Your Full Height: Serin Silva on Nervous System Leadership, Energy Work, and the Future of Heart-Centered Business

I told you this was going to be a different kind of conversation, and I meant it. Serin Silva spent two decades inside high-pressure corporate environments at companies like MSNBC and Hearst, leading ...

17 Jun 43min

256: 10 Things I Know for Certain About Building a Business (Part 2)

We're back with Part 2 of my two-part series on 10 things I know for certain about building a business, not from books or courses, but from almost a decade of living it. If you missed Part 1, go back ...

10 Jun 36min

255: 10 Things I Know for Certain About Building a Business (Not From Books, But From Living It) Part 1

It's a solo cast! It has been a while since it was just me and you, and I'm glad to be back in this format because I have some things to say. This episode was sparked by a moment that happened in Marc...

3 Jun 39min

254: USA Today Bestseller to Director of Leadership Formation: Lindsay Leahy on What It Means to Live with Intention

Lindsay Leahy is back on The Found Podcast for the third time, and this one is unlike any conversation we've had before. You might know Lindsay as the founder of The Restoration Project, the author of...

27 Mai 51min