252: Srinivas Rao - Creating For An Audience Of One • Creativity Leads To Happiness • Cognitive Bandwidth

252: Srinivas Rao - Creating For An Audience Of One • Creativity Leads To Happiness • Cognitive Bandwidth

Srinivas Rao is the host and founder of the popular podcast, the Unmistakable Creative, where he's interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. His self-published book The Art of Being Unmistakable was a Wall Street Journal bestseller. Srinivas' book An Audience of One was just released.

In this episode, we discuss:

  • How surfing inspired Srini's writing
  • Being present in the moment
  • Why Srini started writing a blog after graduating from business school
  • What life-changing advice Srini received
  • Learning how to listen
  • How does somebody find passion?
  • The evolution from Blogcast FM to Unmistakable Creative
  • The art of an interview
  • Srini's struggle with depression
  • Using metrics to quantify everything in Srini's life
  • The world is full of other people's standards and information
  • The role environment plays
  • Clearing out things that aren't serving you
  • The people you surround yourself with matter
  • Everything is a deliberate choice
  • The impact of the information you consume
  • What is digital junk food?
  • Cognitive bandwidth
  • How to avoid information overload
  • Creating for an audience of one
  • Problems with social media
  • Do the thing you can control
  • Hold yourself to higher standards
  • Srini's morning routine
  • Creativity leads to happiness

Show sponsors:

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Related links:

Srinivas Rao - An Audience of One (book)

Srinivas Rao's website

Unmistakable Creative Podcast (Srinivas' podcast)

Follow Srinivas Rao on Facebook and Twitter

Srinivas Rao - Unmistakeable (book)

Srinivas Rao (books)

Unmistakable Creative Live from NYC with Sarah Peck

Blogcast FM (Srinivas' 1st podcast)

Unmistakable Creative Podcast - The 9 Environments That Make Up Your Life with Jim Bunch

Unmistakable Creative Podcast - Naveen Jain: The Business and Mindset Blueprint of a Billionaire

Srinivas Rao - To Reach an Audience of Millions, Create for an Audience of One (article)

Unmistakable Creative Podcast - Mars Dorian: Expanding Your Creative Capacity through Collaboration

Unmistakable Creative Podcast - Understanding the Most Misunderstood Man in the World with Glenn Beck

Dani Shapiro (books)

Josh Hanagarne (books)

Offshore Podcast

Cal Newport's blog

Chris McChesney, Sean Convey, & Jim Huling - The 4 Disciplines of Execution (book)

Listen to Greg McKeown previously on TUHP (episode #250)

Calm (app)

Steven Pressfield (books)

Related episodes:

331: Cathy Heller – Don't Keep Your Day Job

313: Chase Jarvis – Creativity Is A Habit (Not A Skill) Available To Everyone

286: Cal Newport – Digital Minimalism • Create Time For Solitude • Stop Socializing On Social Media

261: Debbie Millman – Manifesting Your Goals • Courage Before Confidence • Everything Worthwhile Takes Time

151: Marie Forleo – Exercise Boosts Your Productivity & Creativity • Trust Your Intuition • Create Before You Consume

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