Turning an Audience into Revenue with Koka Sexton

Turning an Audience into Revenue with Koka Sexton

My Guest today is an elite salesperson turned marketing visionary. He believes that real success comes from adding value in excess of whatever you ask for in return. That operating principle has led to some amazing projects over the years with extraordinary companies like Linkedin, Hootsuite and Slack.

With ten+ years of sales experience and a passion for social media, he has become a leading authority on social selling, a topic that he promotes through global speaking engagements and customer trainings.

His expertise extends beyond his knowledge of social networks like LinkedIn, Twitter and Social applications, into his skill at employing them to drive lead generation, create new opportunities, and engage customers.

Early in his career he learned how to leverage social media into an inbound engine for companies to drive revenue. Over the past 20 years this has manifested into a global audience of professionals that have learned not just the 'why' but the 'how' of using content and social media for businesses.

Episoder(526)

Gain Sales Wisdom and Subsequently 10x Your Income to Live Your Dream Life

Gain Sales Wisdom and Subsequently 10x Your Income to Live Your Dream Life

How many years do you think will it take for you to gain sales wisdom to start living the life you've always dreamed of? It doesn't take years to happen, but you will definitely need to take action...

5 Jul 202234min

What Questions to Ask to Avoid Wasting Valuable Selling Time

What Questions to Ask to Avoid Wasting Valuable Selling Time

Top salespeople know that their time is precious. So the last thing you want when your prospects tell you they want to see you or ask that you do a demo for them is waste valuable selling time commu...

4 Jul 20222min

The Positives and Negatives of B2C and B2B Selling

The Positives and Negatives of B2C and B2B Selling

Does the type of industry you're selling in have an impact on the success of your sales career? A lot of salespeople think that their success is dependent on a specific type of industry. But from o...

30 Jun 202223min

How to Eliminate Up to 80% of Objections and Get Higher Sales Profits Immediately

How to Eliminate Up to 80% of Objections and Get Higher Sales Profits Immediately

What would you give to get higher sales profits immediately? Salespeople, even those who are doing fairly well in their chosen industry, feel like they are not spared from the struggles of the endl...

28 Jun 202237min

How Do You Handle "We Already Have That or Don't Need That" Objection?

How Do You Handle "We Already Have That or Don't Need That" Objection?

Are prospects trying to get rid of you with this response within the first 3-5 seconds of the call? When prospects say "We already have that…" or "We don't need that…" it's usually because they're ...

27 Jun 20223min

The Missing Element You Need to Succeed In Your Sales Career

The Missing Element You Need to Succeed In Your Sales Career

Sales isn't a walk in the park. If you're seriously considering how you can succeed in your sales career, you need to get the proper training, quit procrastinating, and decide to do it now. When y...

23 Jun 202219min

Here's a Better Selling Method You Can Start Using to Your Advantage

Here's a Better Selling Method You Can Start Using to Your Advantage

Your sales method might be sabotaging your success so it must be time to make the switch to a better selling method. Good sales outcomes only happen when you are equipped with the right sales train...

21 Jun 202234min

How to Start A Sales Meeting the Right Way

How to Start A Sales Meeting the Right Way

Do you want to set up yourself for success during a sales meeting? You simply do not want to rub people the wrong way and lose a potential deal just because you could not stop yourself from asking ...

20 Jun 20223min

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