#140 Define It to Deliver It: Client Expectations with Amy Bradley Radford

#140 Define It to Deliver It: Client Expectations with Amy Bradley Radford

In this episode, Krista chats with massage therapist, coach and educator Amy Bradley Radford @amybradleyradford to talk about how defining client expectations can transform your massage practice. Together they explore Amy’s six-question framework, the art of communication, and how to design a schedule that supports both your clients and your life. Perfect for massage therapists ready to fill their books, create repeat clients, and step into the CEO role of their own business.

Key takeaways from this episode...

  • Defining client expectations is crucial for success.
  • Effective communication shapes the client experience.
  • Understanding and adjusting pressure improves satisfaction.
  • Tailoring each session to the individual matters.
  • Time freedom is a real benefit of this career.


Amy Bradley Radford: Coach. Educator. Massage Therapist. Encourager of Big Dreams.

Discover the six simple yet powerful questions that will transform first-time massage clients into loyal, repeat customers. Download Here


🩵 My favourite software for online booking and charting is⁠⁠ Jane.app⁠⁠ And now, the Radical Massage Therapist community can try it FREE for 1 month using code: RADICALRMT1MO


Contact Amy Bradley Radford:

Website: https://amybradleyradford.com

Instagram: @amybradleyradford


Contact Krista (The Radical Massage Therapist Podcast)

Instagram: @theradicalmassagetherapist


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Episoder(179)

#166 Why Great Massage Therapists Go Beyond Technique with Beata Aleksandrowicz, founder of Beata DigitalAcademy®

#166 Why Great Massage Therapists Go Beyond Technique with Beata Aleksandrowicz, founder of Beata DigitalAcademy®

What makes a great massage therapist?Is it knowing more techniques? Taking another course? Applying deeper pressure?According to international massage educator Beata Aleksandrowicz, those things matte...

5 Jul 59min

 #165 Relaxation From the Outside In: A New Recovery Tool for Massage Therapists

#165 Relaxation From the Outside In: A New Recovery Tool for Massage Therapists

As massage therapists, we're incredibly good at helping other people relax. But when was the last time you asked yourself...How well am I recovering?In this episode of The Radical Massage Therapist Po...

28 Jun 43min

#164 The Breath Is The Link Between The Body And The Mind with Spencer Delisle, President Art of Living Canada

#164 The Breath Is The Link Between The Body And The Mind with Spencer Delisle, President Art of Living Canada

What if the key to a sustainable massage career wasn't another modality, business strategy, or productivity hack?What if it was learning how to manage your own mind?In this episode, I sit down with Sp...

14 Jun 56min

#163 Better Than Free Chair Massage? Ideas for marketing your massage business at events with Krista Dicks, RMT

#163 Better Than Free Chair Massage? Ideas for marketing your massage business at events with Krista Dicks, RMT

Have you ever spent an entire Saturday at a trade show or community event offering free chair massage, only to wonder if it was actually worth it?In this solo episode, I am sharing my honest thoughts ...

11 Jun 28min

#162 How Strength Training Can Change Your Massage Practice with Brandon Connerty, RMT and Strength Coach

#162 How Strength Training Can Change Your Massage Practice with Brandon Connerty, RMT and Strength Coach

What if the key to a longer, more enjoyable massage therapy career isn't more recovery... but more strength?In this episode, I sit down with Registered Massage Therapist and strength coach Brandon Con...

31 Mai 42min

#161 Same Career, Different Lives: Why I Started a Podcast for Massage Therapists with Krista Dicks, RMT

#161 Same Career, Different Lives: Why I Started a Podcast for Massage Therapists with Krista Dicks, RMT

This episode is honestly one I should have recorded a long time ago.Today, I’m sharing the real reason I started this podcastBecause I noticed something…👉 We were all massage therapists…👉 But we wer...

10 Mai 24min

#160 The Postpartum Dyad: What Massage Therapists Need to Know with Victoria Munro, RMT, IBCLC

#160 The Postpartum Dyad: What Massage Therapists Need to Know with Victoria Munro, RMT, IBCLC

This episode is one of those conversations that expands what you think is possible in your career.Today I’m joined by Victoria Munro, RMT + IBCLC, who has built a unique practice working with prenatal...

3 Mai 1h 1min

#159 The Anchor, Not the Cage: Rethinking Your Massage Career with Krista Dicks, RMT

#159 The Anchor, Not the Cage: Rethinking Your Massage Career with Krista Dicks, RMT

In this solo episode, I reflect on attending the Canadian and International Massage Therapy Summit and Championship in Laval, Quebec — and what that experience reminded her about the benefits of my ma...

26 Apr 14min

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