How Lululemon Won Athleisure | Mirror, Mirror | 2
Business Wars29 Okt 2025

How Lululemon Won Athleisure | Mirror, Mirror | 2

It's the 2010s, and the athleisure market has exploded. As Lululemon has grown into one of the world's biggest athletic wear companies, brands like Nike and Adidas want a piece of the pie—and new, smaller companies are adding to the competition. Soon, everyone will be selling the same type of yoga pants that Lululemon created. To survive, Lululemon will need to expand its business-model. That means distancing itself from its founder and venturing into a brand new world: tech.

Be the first to know about Wondery’s newest podcasts, curated recommendations, and more! Sign up now at https://wondery.fm/wonderynewsletter

Listen to Business Wars on the Wondery App or wherever you get your podcasts. Experience all episodes ad-free and be the first to binge the newest season. Unlock exclusive early access by joining Wondery+ in the Wondery App or on Apple Podcasts. Start your free trial today by visiting wondery.com/links/business-wars/ now."

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episoder(659)

Encore: WWF vs WCW | Bulking Up | 2

Encore: WWF vs WCW | Bulking Up | 2

It’s the dawn of the 1990s and Vince McMahon’s WWF is the king of wrestling. But trouble’s brewing: a steroids scandal is about to deal a body blow to the WWF and its family-friendly reputation.The sc...

17 Mai 202127min

Sponsored: Small Business Stories | Columbia Sportswear | 2

Sponsored: Small Business Stories | Columbia Sportswear | 2

This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small.It’s 197...

14 Mai 202131min

Encore: WWF vs WCW | Titan Rising | 1

Encore: WWF vs WCW | Titan Rising | 1

It’s the early 1980s and there’s peace in the wrestling business. For years regional wrestling companies have maintained order by sticking to their own slices of US and Canadian territory.But that’s a...

12 Mai 202130min

Sponsored: Small Business Stories | Domino's Pizza | 1

Sponsored: Small Business Stories | Domino's Pizza | 1

This episode is brought to you by Wondery in partnership with Dell Technologies. In honor of small businesses, we're featuring inspiring stories of successful companies that started out small.It’s 196...

11 Mai 202131min

Vaccine Wars | Big Pharma's Big Gamble Pays Off | 7

Vaccine Wars | Big Pharma's Big Gamble Pays Off | 7

BioNTech, Moderna, Johnson & Johnson, AstraZeneca. These companies are now household names thanks to their COVID-19 vaccines. The gambles these businesses took are paying off. The pharmaceutical giant...

10 Mai 202123min

Vaccine Wars | Arms Race | 6

Vaccine Wars | Arms Race | 6

It’s late 2020 and the first vaccines are going into arms across the world.With supplies tight, the nations of the world are pushing and shoving to get their shots, and investors are salivating at the...

5 Mai 202131min

Vaccine Wars | Trials and Tribulations | 5

Vaccine Wars | Trials and Tribulations | 5

It’s fall 2020 and the world’s waiting for the first results from the vaccine trials.But as the moment of truth nears, the pressure on the vaccine makers intensifies.And while AstraZeneca and Johnson ...

3 Mai 202127min

Vaccine Wars | Warp Speed | 4

Vaccine Wars | Warp Speed | 4

It’s summer 2020 and with Covid infections surging across America, the Trump administration’s ready to spend billions to get a vaccine fast.For vaccine makers — who face the enormous costs of rapidly ...

28 Apr 202126min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
lydartikler-fra-aftenposten
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
utbytte
livet-pa-veien-med-jan-erik-larssen
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
stormkast-med-valebrokk-stordalen
okonomiamatorene
morgenkaffen-med-finansavisen
lederpodden
rss-kantsonen
rss-investering-gjort-enkelt
rss-markedspuls-2
flypodden