MacVoices #25276: In-Depth with the Developers of MailMaven and Joe Kissell (1)
MacVoices4 Nov 2025

MacVoices #25276: In-Depth with the Developers of MailMaven and Joe Kissell (1)

We kick off a special in-depth discussion with the development team from SmallCubed about of MailMaven, and new, "information rich" email client, and Joe Kissell, the author of both the MailMaven documentation as well as Take Control of MailMaven. "Chief spelunker and instigator" Scott Morrison, "Programmer and back-end wizard" Scott Little, and "Websie and cat hearding" Beth Wall start off by discussing how MailMaven grew out of the end of Apple Mail plug-ins and how they address metadata, advanced rules, keyboard-driven workflows, thoughtful UI decisions, approachable onboarding, and more. (Part 1)

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Show Notes:

Chapters:

[0:00] Part 1 setup and topic overview
[0:11] What MailMaven is and who it's for
[0:25] Guest introductions and project background
[4:34] Origins: from MailTags/MailSuite to a full client
[6:42] Apple ends plugins → building a foundation
[8:26] Why a mail client is hard; "viable" feature set
[11:54] Why switch: customization and control
[14:17] Unique tools: metadata, outbound rules, quick filing
[15:47] Feel, fluidity, and philosophy
[24:46] Onboarding for non-power users
[26:24] "Stuck-in-the-mud" UI choices and shortcuts
[31:45] Spam strategy: SpamSieve + server filters
[37:20] Training spam on iOS; closing notes

Links: SpamSieve

Take Control of MailMaven by Joe Kissell (free!)

Guests:

Beth Wall is perhaps the main ingredient in the glue that has formed SmallCubed. Beth brings experience in systems' adminstration, databases and networking. Beth streamlines our SmallCubed workflows, builds websites, maintains our support systems and stores and cracks the whip. She has also played a key role in the organization of the Çingleton conferences in Montreal

Scott Little is based in Gdansk, Poland and the founder of Little Known Software. He has worked in software development for over 20 years and has specialized in the development of plugins for Apple's Mail.app for over 10 years. Scott has collaborated with other prominant Mail Plugin companies, such as Creative In Austria, and Feingeist Software and brought Little Known's products SignatureProfiler and Tealeaves to SmallCubed. He is our back-end wizard an server go-to guy.

Scott Morrison of Vancouver Island, Canada, developed Mail Act-On in 2004 and MailTags in 2005 and hasn't looked back. The product suite of MailTags, Mail Act-On and MailPerspectives is use by thousands of Mac users daily to bring sanity and fluidity to their email workflows. Scott Morrison has also been actively involved in the Mac Indie Developer Community as a speaker at several conferences and a co-founder of the Çingleton Conference in Montreal.

Support:

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Connect:

Web: http://macvoices.com

Twitter: http://www.twitter.com/chuckjoiner http://www.twitter.com/macvoices

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LinkedIn: https://www.linkedin.com/in/chuckjoiner/

Instagram: https://www.instagram.com/chuckjoiner/

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