
Can knowing more make you enjoy less?
I used to love football, but nowadays I’m indifferent towards it. Today on Nudge, Professor Sarah Moore explains why. Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
1 Apr 202424min

Why Amazon paid staff $5k to quit
In today’s episode of Nudge, Uri Gneezy explains why Amazon paid staff $5,000 to quit, how he got Singapore taxi drivers to walk more, and how Pret made their staff friendlier. Uri’s book Mixed Signa...
25 Mar 202429min

The £500 million marketing mistake
In 1991, CEO of one of the UK’s largest high street brands lost £500m in value overnight. He almost caused his company to go bankrupt, which ultimately led to his dismissal and a complete company rebr...
18 Mar 202419min

The hidden (sexual) symbolism in the McDonald's logo
Is there a hidden sexual symbolism behind the famous golden arches? Yes (apparently). I laughed at this, thinking it was BS, but today I realise I’m probably wrong. See subtle tweaks in logo designs d...
11 Mar 202422min

Why these irrational prices actually work
Every year $342 billion is spent on bottled water. And yet, for many of those customers a safer version, that tastes the same, is 300x cheaper. Our collective thirst for bottled water is largely irrat...
4 Mar 202423min

Life lessons from a world-leading neuroscientist
Today, a world-leading neuroscientist explains everything wrong in my life. She details why marriages fail, if cleaning can be fun, how Facebook drove depression, and shares lessons on creativity. In ...
26 Feb 202436min

Do you have unethical amnesia?
In 2016 Amnesty international revealed how Microsoft, Volkswagen, and Samsung used suppliers with links to child labour. In 2017 BBC’s Panorama revealed how dozens of iPhone workers had committed suic...
19 Feb 202431min

The hypnotising effect of Valentine’s day
Special days like Valentine’s day have an interesting effect on us. In ancient Roman times they inspired men to whip each other with animal hides. And today, they encourage men to spend hundreds on pr...
12 Feb 202425min





















